The Nomen Group Announces Nomen USA

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The Nomen Group today announced the launch of Nomen USA, their first office in the Americas, and introduced Clement Galluccio as Managing Partner. The Nomen Group has grown from the pioneering linguistic-based agency established in 1981 to the world's first and foremost independent consultancy dedicated to naming.

The challenges of developing and managing successful brands have never been greater than today. The Nomen Group's unique global perspective combined with unparalleled local naming expertise represents a proven approach to resolve these challenges, and one which we believe will find an enthusiastic audience in the United States.

The Nomen Group today announced the launch of Nomen USA, their first office in the Americas, and introduced Clement Galluccio as Managing Partner. Based in New York, he will be responsible for management and development of the group's business in the United States, and will report to Marcel Botton, CEO.

The Nomen Group has grown from the pioneering linguistic-based agency established in 1981 to the world's first and foremost independent consultancy dedicated to naming. Founded and led by the renowned economist and creative expert Marcel Botton, Nomen is a closely integrated global organization. Unique to the industry, each country branch is a dedicated partner in support of the services provided by their fellow group representatives. The new office in the United States will join the ten existing Nomen Group offices, which are located throughout the world in Europe and Asia.

"The opening of our first office in the Americas is an important milestone for the Nomen Group, and represents our strong commitment to combine local insights and capabilities with global reach for our existing clients in Europe and Asia," said Marcel Botton. "We are eager to provide the same benefits to our new clients in the United States".
In addition to his responsibilities specific to Nomen USA, Mr. Galluccio has also been announced as a founding partner for Nomen Healthcare, joining Geneva, Switzerland-based cofounder Denis Ezingeard. The New York office will join the Geneva office to represent Nomen Healthcare's services to their mutual clients in Europe, Asia and the United States.

For almost two decades Mr. Galluccio has served in a leadership role for some of the world's most respected naming and branding companies, influencing the creation of many well-known global brands. He has spent the majority of the past 20 years with Interbrand Wood in a variety of roles including as Managing Director of their market analytics group. Mr. Galluccio commented, "The challenges of developing and managing successful brands have never been greater than today. The Nomen Group's unique global perspective combined with unparalleled local naming expertise represents a proven approach to resolve these challenges, and one which we believe will find an enthusiastic audience in the United States."

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