The Black Coffee Channel Debuts With Week-Long "N-Word Athon"

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Marathon of music and sound bites devoted to raising consciousness about controversial racial term and how to uproot it.

Beginning today, Wednesday, April 11th, the brand new provocative Internet broadcasting channel, The Black Coffee Channel (http://blackcoffeechannel.com) presents its bold two week-long examination of the most controversial subject in Black America - the use of the N-Word, in culture, entertainment and private life. The Channel is the first to publicly compile and broadcast a significant play list of over 200 songs that prominently feature the racial term in their titles. This play list is combined with sobering audio bites representing different views on the controversy from political, cultural, economic and spiritual perspectives.

"While I applaud the sincere efforts of activists who are trying to limit the use of this loaded word, and while I respect the views of those who seek to rationalize its continued use, I do not believe that either approach is strong enough to uproot this word from our collective or individual vocabularies and psyches. The word, 'nigger' represents a pathology, legacy, industry and even, for some, a religion, and until all of us understand this, we will not be able to wipe the blood of this word off of our hands and minds. No effort to legislate its usage or reinterpret it will succeed in changing the socioeconomic conditions of the masses of Black people. Our Channel's two-week N-word marathon - which faces this word head-on - represents a new approach with that ultimate goal in mind," says Black Coffee Channel CEO, Cedric Muhammad.

The "N-Word Athon" includes a diverse medley of music, commentary and opinion from everyday Black Americans as well as artists, comedians, activists, and politicians ranging from Jay-Z to John Lennon to Chris Rock to Paul Mooney, to The Watts Prophets and of course, Michael Richards.

Mr. Muhammad is available for interviews and can be contacted via e-mail.

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Cedric Muhammad
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