BreakThru Radio Premieres Brand New Blog Show, 'The Bloggeratti'

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BreakThru Radio (BTR), the Internet's source for the World's Best Independent Music, premiered its brand new blog show yesterday, entitled "The Bloggeratti." Hosted by DJ Rachel Hurley, "The Bloggeratti" brings together two crucial worlds in indie music: the blogging world and the radio world. The goal is to provide listeners with the best variety of music and the most up-to-date news from the blogging community. This groundbreaking new show will air every Thursday and can be found only at http://www.breakthruradio.com.

BreakThru Radio (BTR), the Internet's source for the World's Best Independent Music, premiered its brand new blog show yesterday, entitled "The Bloggeratti." Hosted by DJ Rachel Hurley, "The Bloggeratti" brings together two crucial worlds in indie music: the blogging world and the radio world. The goal is to provide listeners with the best variety of music and the most up-to-date news from the blogging community. This groundbreaking new show will air every Thursday and can be found only at http://www.breakthruradio.com.

"The Bloggeratti" will feature a short interview with a different music blogger each week, and showcase three of that blogger's own music picks. This week's blogger is E.J. Friedman of "Loudersoft."

"I was both surprised and thrilled that Rachel called me up and asked me to be her inaugural guest on 'The Bloggeratti.'" Friedman explains excitedly. "It was, after all, Rachel whose invitation to blog for her site, 'Scenestars,' almost three years ago that got me involved in writing about music on more than just a casual basis."

In addition to her "Scenestars" blog and her brand new blog-themed specialty hour, DJ Rachael Hurley also hosts "The Memphis Show" on BTR.

"'The Bloggeratti' is just like reading a blog," said DJ Rachel. "Only you do it with your ears!"

"The Bloggeratti" kicked off yesterday and will air every week on BTR, so be sure to check back every Thursday to catch the latest music and news from the blogging world. This addicting new show is available in the station's archive and program guide, along with all of BTR's weekly shows and specialty programs. Listeners can tune in to hear DJ Rachel and her guest blogger by visiting http://www.breakthruradio.com.

About BreakThru Radio
BreakThru Radio (BTR) is the Internet's source for the World's Best Independent Music, where expert DJs expose the rich underground of sound not found on commercial radio. Whether it's death metal, dancehall, hip-hop, indie rock, roots country, reggae, electronica, acid jazz, ambient beats, dub, two-step or folk, whatever genre you can imagine, BTR has it well-stocked, and with no expiration date.

In a world where independent music is becoming infinitely more accessible, the need for informed sources to filter out the best of it has become a necessity. Music fans across the globe are beyond frustrated with commercial radio, and often feel victimized by it.

Until now.

"Music for music lovers," is BTR's motto, and one that its DJ's take very seriously. BTR offers its listeners unlimited access to underground music, twenty-four hours a day, seven days a week, with a daily audience that includes more than two dozen countries. With its unique on-demand musical programming and focus on the best in new, independent music, it's no surprise the site has garnered over 80 million listeners in its first year.

2007 has seen the addition of independent video coverage to BTR, as well as top-notch editorial content and an intuitive global show calendar. In fact, you could say that BTR has taken everything a music fan could ever need or want, and put it all into one cohesive website, completely free of charge.

Unlike other radio stations, BTR offers on-demand programming; a first in internet radio. Listeners can cater to their specific musical preferences, and at the same time discover the best independent and unsigned artists from across the world.

Using the cutting edge technology of UpSNAP, BreakThru Radio makes all of its shows more accessible to an on-the-go market of students and young professionals, via exclusive access to its on-demand programming through the medium of mobile phones. BreakThru Radio services are available through virtually all of the major carrier networks in the U.S., including Nextel/Sprint, Cingular, Verizon, AT&T, Alltel and T-Mobile.

BTR can be heard on http://www.breakthruradio.com and http://www.NYTrack.com, New York's only website dedicated to the tri-state high school track community, thus reaching over 5 million high school students.

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Colleen McAllister
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