We know that dealers are faced with many choices on how to best leverage their Internet marketing dollars, but this list proves that the most successful dealers continue to focus on the basics: getting quality leads, then following up in a consistent and persistent manner to close as many of them as possible.
Fort Lauderdale, Florida (PRWEB) April 17, 2007
AutoUSA, America's best source of Internet customers, announced today that 88 of the top e-100 dealers ranked by Ward's Dealer Business purchased Internet leads from AutoUSA. Every year, Ward's ranks the top 100 dealers in the nation on the basis of units sold via the Internet.
"We are proud so many of our customers made the list," said Phil DuPree, President of AutoUSA. "We know that dealers are faced with many choices on how to best leverage their Internet marketing dollars, but this list proves that the most successful dealers continue to focus on the basics: getting quality leads, then following up in a consistent and persistent manner to close as many of them as possible."
AutoUSA provides leads to more than 4,000 dealers nationwide, and is partnered with the nation's leading automotive web sites including Edmunds.com, Kelley Blue Book, MSN Auto, Yahoo! Autos, AOL, AutoVantage and more. Earlier this year, AutoUSA added Special Finance leads as a resource for its dealer customers.
To ensure the company continues to offer the best quality leads, AutoUSA utilizes the most advanced web technology available, and routinely reviews data gathered from AutoNation, its parent company and the largest automotive retailer in the United States. The relationship allows AutoUSA to determine which web sites attract the most qualified customers. This type of "inside" knowledge gives AutoUSA a competitive advantage no other lead provider can offer. The ability to track data at more than 300 dealers allows AutoUSA to monitor the closing ratios that result from its leads, which in 2006 were 20% higher than any other lead provider.
About AutoUSA (http://www.AutoUSA.com)
AutoUSA, Inc., is headquartered in Fort Lauderdale, Florida, and a subsidiary of AutoNation, Inc. (NYSE: AN), the largest retail automotive company in the United States. AutoUSA is an independent third-party provider of leads to more than 4,000 dealerships. The company has built its success on a combination of advanced web-based technology and a network that includes the country's most well respected online automotive resources, including Edmunds.com, Kelley Blue Book, MSN Autos, Yahoo! Autos, America Online, NADA Analytical Services Group and AutoVantage.com. In 2006, 88 of the Ward's e-100 dealers were customers of AutoUSA. More information is available online at http://www.AutoUSA.com
For additional information contact:
Carter-West Public Relations
E-mail: hforsberg @ carterwestpr.com