Announce Mobile Teams up with NeoMedia® to Enable Sophisticated "Hip2D" Mobile Content Platform

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Hip2D Leverages NeoMedia's qode® to Create a Complete Interactive Mobile Content Experience for Consumers

We are confident users will be quite pleased with the role qode will play in the application.

Announce Mobile, a full-service provider of smart, next-generation mobile marketing solutions, today announced it is leveraging the qode® 2D barcoding solution from NeoMedia® Technologies, Inc. (OTC BB:NEOM), a global leader in mobile enterprise and marketing technology, for the creation of its Hip2D mobile content solution. By combining qode with Announce Mobile's customizable, full-featured WAP portal and m-commerce offerings, Hip2D enables a new level of interaction between business and consumers through the use of ordinary camera phones.

The qode® reader application integrates with a user's mobile device camera, allowing them to take a picture of a unique 2D barcode or typing in a standard UPC symbol on any item. Businesses configure the code or symbol to respond to the application, delivering mobile content immediately to the user's device. With Hip2D, companies can create mobile coupons, interactive products such as movie trailers or music samples to a DVD or CD, scavenger hunts or other detailed product information. The Hip2D platform combines the 2D code with a custom WAP portal or mobile storefront, providing businesses with the ability to deliver interactive content.

"Hip2D is making interactive mobile content a true reality and we are thrilled to leverage the industry-proven 2D qode application from NeoMedia® Technologies," said Jeff Mould, President of Announce Mobile. "We anticipate tremendous success as businesses and consumers quickly realize the benefits of Hip2D."

"Hip2D brings a full solution to the mobile market," said Chas Fritz, CEO of NeoMedia®. "We are confident users will be quite pleased with the role qode will play in the application."

To learn more about Hip2D and its benefits, visit http://www.announcemobile.com/.

To learn more about qode® and NeoMedia® Technologies, visit http://www.neom.com.

About Announce Mobile, Inc.
Announce Mobile, Inc. is a leading provider of wireless marketing solutions. Founded in 2006 and based in Lakeland, Florida, Announce Mobile provides SMS and MMS messaging, premium content, and mobile marketing campaigns for small to large businesses. Announce Mobile's solutions are carrier and device agnostic making its solutions accessible to a broad range of wireless subscribers. The Announce Mobile service connects businesses to over 480 carriers in 220 countries, providing access to more than a billion subscribers worldwide and over 95% of US subscribers. To learn more, visit http://www.announcemobile.com.

About NeoMedia Technologies, Inc.
NeoMedia® Technologies, Inc. (OTC BB: NEOM) (http://www.neom.com), is a global leader in mobile enterprise and marketing technology, bridging the physical and electronic world with innovative direct to mobile Web technology solutions. NeoMedia's flagship qode® service links the world's leading companies to the wireless, electronic world. NeoMedia® is headquartered in Fort Myers, Fla., with an office in Aachen, Germany.

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Liz Erk
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