RingLead, Inc. Joins the Charter Class of Salesforce.com's AppExchange Incubator

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AppExchange Incubator enables RingLead to accelerate success with on-demand initiatives -- first in a series of worldwide incubators to fuel entrepreneurship in multi-tenant applications and on-demand companies through the power of The Business Web.

Salesforce.com AppExchange Incubator - April 24, 2007 - RingLead today announced that it is a member of the charter class of the first salesforce.com AppExchange Incubator. RingLead, one of the first AppExchange partners, offers industry-leading lead management and data quality solutions. At RingLead, innovation is key as we strive to streamline the business processes of our clients, and being a member of the AppExchange Incubator provides a unique opportunity to build on the salesforce.com model of innovative practices.

"RingLead is an on-demand, lead management tool for salesforce.com customers, and we felt that joining the AppExchange Incubator would be a powerful way to increase our effectiveness as an on-demand company while assisting us in reaching more customers worldwide," states Steve Lehr, CEO and President of RingLead.

"Through the AppExchange incubator we are working with partners like RingLead to foster the next level of on-demand innovation," said Rene Bonvanie, SVP and GM, AppExchange and developer marketing, salesforce.com. "Bringing together startups with brand new on-demand initiatives and established industry-leading ISVs and SI partners who are accelerating their on-demand capabilities in the incubator is creating a community of collaboration and success that wouldn't be otherwise possible."

RingLead offers our real-time de-duplication tools, Declone Web-to-Lead and Declone Mass List, to stop any duplicate leads or contacts from entering your database by matching and updating existing Contacts or Leads from online contact forms or lists imported without losing any data. Our Declone Data Cleansing tool identifies possible duplicate Leads, Contacts, and Accounts within your existing database. Because our products are on-demand, we are able to provide a secure, seamless integration with your salesforce.com database and user-friendly tools to ensure the quality of your data. Furthermore, RingLead is dedicated to our clients' business process success, and we work closely with our customers to provide smart, efficient product innovations.

As part of the AppExchange Incubator, RingLead has access to a full package of business services, including access to the Apex multi-tenant platform, technology infrastructure, product development, sales and marketing support, and fundraising and business development assistance. The AppExchange Incubator will allow entrepreneurs and established companies to capitalize on the expertise salesforce.com has acquired as the worldwide market and technology leader in on-demand business services.

The AppExchange Incubator is a key component of the salesforce.com circle of success for developers and partners: powerful and easy-to-use on-demand CRM applications that drive high user adoption rates; the IdeaExchange for community innovation; the Apex Developer Network providing the tools and resources for application development and creation; the Apex platform for developing and deploying on-demand applications; and the AppExchange and AppStore as a global marketplace and directory.

About RingLead
RingLead is privately held and was incorporated in 2003 to offer salesforce.com customers preventive de-duplication services. The Declone offering was the first validated salesforce.com service enabling RingLead to become the first salesforce.com partner. The company has maintained the partnership with salesforce.com helping over 100 customers using the Declone services to prevent duplicates from being created in salesforce.com. The services are managed by OpSource, and customers are supported by a dedicated staff determined to provide the customer with superior customer service. RingLead is focused on processing all incoming contact information for its customers and their partners.

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Alyssa Skye, Director of Marketing
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