WTDirect's High Interest Online Savings Account Attracts Serious Savers Seeking Personal Service and Flexibility for Large Balances
Since launching seven months ago, WTDirect has attracted clients in all 50 states who are seeking more sophisticated features when saving online. In addition to a high interest rate and no fees, WTDirect offers clients flexibility in managing larger deposits with a high interest online savings account without sacrificing personalized service.
Baltimore, MD (PRWEB) May 16, 2007 -- WTDirect, a division of Wilmington Trust FSB, launched late last year to fill a niche in the online saving marketplace: a high interest online savings account for serious savers wanting both personalized service and flexibility in managing their larger deposits. Drawing upon the century-long history and client focus of the Wilmington Trust family of companies, WTDirect has taken this client-focused approach online so that clients can save with confidence.
To further help clients with larger balances save worry-free, WTDirect offers a high-yield interest rate that has consistently been in the top 10 yields for savings accounts on bankrate.com since the division launched last November; personalized service with a "human touch" allowing clients to request the same client service representative each time they call; and greater protection for clients, including enhanced privacy through its TRUSTe accreditation and zero liability for clients for unauthorized transactions. WTDirect also allows clients greater flexibility in managing deposits by allowing transfers of up to $500,000 per month and no limit to the number of external accounts they can link to their high interest online savings account.
"We launched WTDirect to serve the next generation of online savers whose needs have progressed since online savings accounts first appeared," said Rebecca DePorte, Senior Vice President of Personal Financial Services, Wilmington Trust. "Clients are seeking sophistication beyond the usual 'high interest, no fees' value proposition that many banks offer. WTDirect's high interest online savings account is ideal for clients with higher balances who want to be treated as an important individual, each and every time. Think of it as WTDirect giving savers the option of whether they want valet service or self-parking."
WTDirect clients have 60 days to build their balances to $10,000 in order to enjoy the highest rate offered, currently at 5.26% APY, with no maximum balance restrictions. The ability for clients to try out the high interest online savings account, FDIC-insured up to $100,000 per depositor with Wilmington Trust FSB, without a big commitment underscores WTDirect's save with confidence brand promise. The account has gained traction with savers, and WTDirect now boasts clients in all 50 states with an average account balance greater than $47,000.
"The fact that our clients are entrusting us with their high balance liquid savings shows their confidence in us," added Ms. DePorte. "We will continue to focus on providing superior service and meeting our clients' online savings needs as they continue to evolve."
About WTDirect
Founded in 2006, WTDirect is a division of Wilmington Trust FSB, offering a smarter way for discerning clients to manage larger deposits online with superior, personalized service. WTDirect's signature product, a high interest online savings account, features a consistently high interest rate, personalized service with a "human touch" and greater protection when it comes to online saving. WTDirect and Wilmington Trust FSB are part of the Wilmington Trust family of companies, which is one of the largest personal trust providers in the United States and includes the leading retail and commercial bank in Delaware founded in 1903. For more information, please visit http://www.wtdirect.com or call 1-800-WTDIRECT.
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from WTDirect on Oct 4, 2007
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I think WTDirect is one of the best banks online
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