Uniondale, NY (PRWEB) May 23, 2007
Best of the Web Inc. has launched B2Bsoftware.com, an Internet vertical search portal designed to improve the process of reviewing and purchasing enterprise technologies, competing directly against the traditional search engine and Pay Per Click (PPC) model.
While search engines weren't designed for comparison shopping, comparison shopping is precisely what business technology consumers are doing on search engines, resulting in a less than satisfactory experience. B2Bsoftware.com improves the process by listing technology solutions by industry and category. This makes it easy to shortlist technologies within a side-by-side environment.
B2Bsoftware.com was designed with efficiency in mind. Best of the Web believes that B2B technology consumers want to be able to shortlist a wide variety of software products and instantly request information. B2BSoftware.com enables managers and IT personnel to quickly and authoritatively identify the right solutions for their companies.
Emerging Trends in Software Selection Process
B2Bsoftware.com is offering a shopping comparison alternative that promises to revolutionize the way business IT users shortlist technology solutions. Unlike search engines, B2BSoftware.com was created specifically as a way for business consumers to search for software, shortlist them, and even collaborate on the decision making process with colleagues.
According to Best of the Web Vice President Roger Montti, "B2BSoftware.com offers the convenience of technology comparison from a single website instead of hopping from site to site. We simplify the process of shortlisting technology solutions and enable software research that is easier than resorting to a repetitive cycle of keyword searches."
In the case of B2Bsoftware.com one can see that a wide range of choices are immediately available to browse. There is no complex or constantly changing ranking system, but rather a straightforward list of categories presented to the business consumer to choose from. What sets it apart from the typical search experience is the simple navigation, the ease of requesting information, and the wide range of software vendors that bests the list of the usual ten search engine results by a wide margin. There is simply no comparison; the vertical search platform allows sites like B2BSoftware.com to provide a more comprehensive and convenient environment for shortlisting enterprise software technologies.
Creating a more useful Internet
Just as web surfers turn to YouTube to find videos, more and more technology consumers are turning to sites like B2BSoftware.com to find business technology solutions. The ability to compare software in a side-by-side environment provides conveniences that search or PPC engines were never designed to provide.
The current evolution of the Internet demonstrates that the medium has potential for being useful to business users. The clear, convenient list of solutions categorized by industry makes one-stop technology comparison a reality. Vertical search is transforming the process of IT decision making from a search and answer scenario to an experience that empowers businesses to make more informed choices while spending less time hunting down technology solutions.