elements for Women Announces Launch of Elements Living Online Magazine and Media Channel
elementsliving.tv Launches as Online Fitness and Lifestlye Publication for the Modern Woman
Miami Beach, FL (PRWEB) May 22, 2007 --Premium women's fitness brand elements™ has announced the launch of elements living (www.elementsliving.tv), a full-scale online magazine and media site dedicated to offering diet, fitness, and healthy lifestyle advice consistent with the brand's upscale, South Beach image.
"elements™ was created to be more than simply another workout club, we are a total lifestyle, commented Christopher Palumbo, development director for the fast-growing brand. "The initial step of our development was the club network, now with over 25 sites under development in key world markets, we began our second phase, the online media site. elementsliving will continue to evolve to include more innovative content, podcasting, and retail lines."
Expert Panelists from the company's All-Star Fitness Advisory Board, including Nike Elite Athlete Lisa Gaylord, TV's anti-aging expert Dr. Fab, Ms. Florida USA Jenna Edwards, and the acclaimed Nutrition Twins will all be regular features on the site.
"We are pleased to offer something totally unique and cutting edge. With the launch of elementsliving.tv , the brand now comes to life... readers can meet the personalities behind the brand, and get credible advice from a wide variety of sources. The site includes advice, thousands of articles, how-to workout videos, interviews with health experts, delicious (healthy) recipes, and much more. Our creative team is adding well-selected content weekly to compliment the elements™ experience we are delivering at the clubs, for a total lifestyle
experience."
Our intent was to create a magazine for all - members and non-members, as an inspiration and resource. elements living will help to further strengthen the brand's position as a leader in women-centric fitness. The goal is to grow the readership into the millions through some strategic partnerships within the year, commented Christopher Palumbo, development director for the brand.
The company has created the online magazine to be free to all readers, as a value added extension of the brand.
elements™ is an international premium fitness and living brand for women. The company offers membership based fitness and weight loss services throughout a network of wholly owned as well as licensed health clubs, as well as related health and wellness services. elements™ differs from other health club providers in its "balanced lifestyle" approach to fitness, which includes the following components: body, beauty, and mind.
The hip and stylish elements brand has attracted international attention, from mention in Forbes magazine online, to new flagship clubs announced in London, Chicago, and New York. Over 45 locations are now under development in the U.S. as well as international expansion in Bombay and London.
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