Luggage Leader Launches Casual Collection
Travelpro® International, Inc., a worldwide leader in luggage manufacture and the inventor of upright, soft-side rolling luggage, known as the Rollaboard®, introduces a new line of durable, lightweight luggage called TProXtreme Lite. Designed with the outdoor leisure traveler in mind, this new collection uniquely combines contemporary functionality with a relaxed, informal appeal. With easy to travel, lightweight styles that have a casual but refined look and feel, this collection is ideal for the leisure traveler who wishes to portray his own lifestyle.
Boca Raton, FL (PRWEB) May 26, 2007 -- Travelpro® International, Inc., a worldwide leader in luggage manufacture and the inventor of upright, soft-side rolling luggage, known as the Rollaboard®, introduces a new line of durable, lightweight luggage called TProXtreme Lite. Designed with the outdoor leisure traveler in mind, this new collection uniquely combines contemporary functionality with a relaxed, informal appeal. With easy to travel, lightweight styles that have a casual but refined look and feel, this collection is ideal for the leisure traveler who wishes to portray his own lifestyle. This collection is also great for those business travelers who work in a less formal environment or who like to combine their business and leisure travel.
"Travelpro has long been an innovation, quality and value leader in the luggage industry. We are proud to be able to draw from our heritage to create products that meet the needs of today's consumers," said Kim Ballis, Travelpro CEO. "As leisure travel continues to increase, travelers are looking for a fashionable alternative to traditional luggage that allows them to express their individual style. In the past, there have not been a lot of stylish luggage options on the market. TProXtreme Lite now provides them with several."
The introduction of this line comes as Travelpro is celebrating its 18-year Anniversary of the invention of the Original Rollaboard. This line follows the trend of other new Travelpro lightweight luggage collections that weigh 20 - 30 percent lighter than traditional luggage. Using the 22" Rollaboard® as the standard, TProXtreme™ Lite weighs just 8.3 pounds.
"This innovative, fashion forward range of styles was designed to meet the needs of the fashion-conscious casual traveler. Smooth riding wheels for easy movement, and H2O Guard™, water resistant lining are key features in all of the Rollaboards. The line is completed with a functional yet fashionable computer backpack, totes, Rollaboards and the ever popular rolling duffels," notes Ballis. "Maintaining a balance between fashion and career, all styles will be available in a three-tone dobby ballistic nylon in Granite, Blue and Apple.
Available at major department stores and specialty luggage retailers, Travelpro® luggage is chosen by a half-million airline personnel worldwide. Pilots & flight attendants are the testament of uncompromising quality and durability. The products are designed to stand up to the rigors of day in and day out travel. Travelpro has the distinction of being named Best Overall by the Wall Street Journal, Best Travel Luggage by Porthole Magazine, Best Luggage Brand by Global Traveler Magazine, Best Carry-on Suitcase by Executive Travel Magazine, Best Overall Luggage Brand by Business Traveler Magazine, given Top Rating and listed as a Best Buy in leading consumer testing publications, and a Best Buy in Good Housekeeping Magazine.
The luggage is sold and used throughout the world under the brands of Travelpro and Atlantic, including the United States, Eastern and Western Europe, Asia, Australia, New Zealand, and the Middle East. Accompanying travel accessories are sold under the Austin House brand.
Travelpro® is based in Boca Raton, FL. Established in 1989 by an airline pilot, Travelpro is the inventor of upright, soft side, rolling luggage known as The Original Rollaboard. For more information, visit www.travelpro.com or contact Marcy Schackne at (561) 998-2824, ext. 154.
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