Battle of the Junk Hauling Franchises
CEO of 1-800-GOTJUNK Brian Scudamore asked for an American rival. He may have gotten more than he bargained for with Go-Junk. With a new pricing model and an advertising fleet, Go-Junk seeks to upgrade the junk industry business model.
Tulsa, OK (PRWEB) June 6, 2007 -- They say, "Be careful what you wish for; you just might get it."
Brian Scudamore, the CEO and founder of the Canadian junk-hauling company 1-800-GOT-JUNK, asked on MSNBC for an American rival. He may have gotten more than he bargained for with David B. McDermott II, who took him up on that challenge and created Go-Junk. Since then, Go-Junk has been changing the industry standard for junk hauling.
McDermott, then owner of a landscaping business called GO-LEAVES, saw the potential in a junk-hauling franchise when he heard Scudamore's challenge during the 5:30 a.m. broadcast. He immediately called AT&T to register the number for 1-877-4GOJUNK.
"When I called the 1-800-GOTJUNK line the first time, they didn't want to let me through," McDermott said. "Then I said, 'If you've got junk, call Go-Junk.' They put me right on through to Scudamore."
Scudamore told McDermott that while he'd gotten more than 100 calls regarding his challenge, only one person had actually stepped up and started a company in response.
"He said he wanted an American rival," McDermott said. "Well, he's got one now."
Go-Junk has been hauling junk in the Tulsa area since 2003, and McDermott is changing the junk franchise model with his business. Instead of a one-size-fits-all pricing system, Go-Junk works on a customer-by-customer basis.
"We didn't want to lock in our max load," McDermott said. "Most customers are ready to make a deal on a case-by-case basis."
Go-Junk also uses box trucks for hauling, instead of dump trucks, because they're better for hauling higher-grade junk for resale.
"You're not only getting paid to haul the junk away," McDermott said. "You're also getting paid to sell it somewhere else. We've sold so-called 'junk' we've picked up to recycling centers, used utilities stores and even on eBay."
Plus, with billboards on every side, the trucks become a four-way advertisement. Instead of keeping the trucks in a warehouse, they keep them out in town on the busiest highways as a way of getting the word out about their business.
Go-Junk also provides its new franchise owners with a circular and a manual for getting their junk-hauling franchise off the ground.
"Within one week I can educate them on how to get their business started," McDermott said. "We can help them get to know people in town, the recycling people and the stores where they can resell their items."
This personal touch keeps new franchisees feeling like they've got a helping hand, and aren't just jumping into abandon with a new business.
With a model like this, McDermott may surely find a way to give Scudamore and 1-800-GOTJUNK a run for their money.
For more information about Go-Junk, or to find out how you could start your own junk franchise, visit Go-Junk online or call 1-877-4GOJUNK.
About
Go-Junk grew out of Go-Leaves, a landscaping business started by David B. McDermott II in 2000. He spread into the junk-hauling business in response to a challenge by Brian Scudamore, the CEO of 1-800-GOTJUNK, to give him an American rival. Now, Go-Junk has expanded throughout the Tulsa area. It offers people the opportunity to be self-employed while making money not only hauling junk away, but also by selling it off.
Press release promotion by Xeal Precision Marketing
###
Post Comment:
Trackback URL: http://www.prweb.com/pingpr.php/TG92ZS1FbXB0LVpldGEtU2luZy1UaGlyLVplcm8=
Bookmark -
Del.icio.us |
Furl It |
Technorati |
Ask |
MyWeb |
Propeller |
Live Bookmarks |
Newsvine |
TailRank |
Reddit |
Slashdot |
Digg |
Stumbleupon |
Google Bookmarks |
Sphere |
Blink It |
Spurl
|
