CitizenHawk TypoAlert: Online Electronics Stores Hit Hard by Cybersquatters
Company warns gift buyers to watch their keystrokes this Father's Day
Aliso Viejo, California (PRWEB) June 6, 2007 - CitizenHawk, a leading provider of digital brand management solutions, is urging gift shoppers to type carefully this Father's Day: the company has uncovered thousands of cybersquatters who have co-opted the trademarks of popular electronics stores and are making a profit on unsuspecting shoppers. The following is a list of top online electronics sites and an estimate of the number of potentially trademark-infringing domains on each brand:
Best Buy - 293
Brookstone - 511
Circuit City - 547
CompUSA - 215
Crutchfield - 371
Etronics - 204
iTunes - 318
RadioShack - 428
Sharper Image - 472
Sony Style - 169
"Online shoppers are often unaware that when they mistype a URL, a typosquatter somewhere is cashing in on their mistake," said Graham MacRobie, co-founder, president and chief executive officer of CitizenHawk. "Many e-retailers also don't realize there may be hundreds or even thousands of cybersquatters on their domains. And whether this traffic is landing on parked pages running ads for competitors, or it's being redirected to their web site through an affiliate program, the company is losing customers and revenue to cybersquatters."
For an immediate, free estimate of how many cybersquatters are on your domains, please visit www.citizenhawk.com.
About CitizenHawk
CitizenHawk is a leading provider of digital brand management solutions that enable companies to monitor, protect and enforce proper use of their brand online. CitizenHawk's patent-pending technology crawls the Web to search for possible misspellings of domain names, identifies instances of trademark infringement, pinpoints how these sites are being monetized, sends notices of fraudulent activity to domain owners, interrupts the flow of money being paid to trademark infringers, and automates legal action to get fraudulent sites stopped for good. Customers include Overstock.com, iFloor.com, 1800PetMeds and Greenberg Traurig. Founded in 2006, CitizenHawk is a privately held company based in Aliso Viejo, California. For more information about CitizenHawk, please visit http://www.citizenhawk.com.
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