Client Profiles Acquires Lynch Marks CRM Consulting Practice

Client Profiles, a leading provider of Client Relationship Management (CRM), case management and financial applications for the legal profession, today announced the acquisition of the CRM Consulting Practice of Lynch Marks, LLC. This consulting practice represents the industry's most respected strategic consulting and implementation teams for law practice CRM systems.

Atlanta, GA (PRWEB) June 7, 2007 -- Client Profiles (CP), a leading provider of CRM, case management and financial applications for the legal profession, today announced the acquisition of the CRM Consulting Practice of Lynch Marks, LLC. This consulting practice represents the industry's most respected strategic consulting and implementation teams for law practice CRM systems. Effective immediately, the existing Client Profiles CRM services organization will be bolstered by a proven and experienced CRM consulting team that has helped law firms with CRM technology selection, implementation, data conversion, and support for nearly 10 years.

Since 1998, Lynch Marks CRM consultants have specialized in CRM implementation and consulting services, providing a comprehensive services offering spanning CRM technology selection, application development and execution of CRM implementation plans and projects, CRM data cleansing, validation and integration, training, and ongoing best practices support.

The Lynch Marks Consulting Practice has successfully completed over 175 CRM implementations and consulting projects including engagements with over 45% of the Am Law 100 and 200 law firms, many with significant global practices. This success and expertise encompasses a significant percentage of all the LexisNexis InterAction implementations in the U.S., as well as numerous other law office CRM applications, such as ContactEase, Elite's Apex, and Aptus. The Lynch Marks Consulting Practice will be fully integrated into CP's CRM4Legal organization and work hand-in-hand with the company's professional services team.

Following the acquisition of the CRM consulting team by Client Profiles, the Lynch Marks organization will tighten their focus on the Datalyser conversion technologies as well as the rapidly growing PSShip software group. As part of the acquisition, CP has also entered into a strategic relationship with the Lynch Marks Datalyser data management and conversion division. This relationship will allow Client Profiles to incorporate the Datalyser products and services as part of the Microsoft CRM4Legal product implementations. In addition, a reseller agreement with the Lynch Marks PSShip division, a technology for managing the entire overnight shipping process within law firms, will be announced in the very near future.

"We took a thorough look at the current legal CRM landscape, including in-depth conversations with existing clients, and quickly realized that the Client Profiles CRM4Legal application, coupled with the strength and flexibility of Microsoft's Dynamics CRM platform, represents the wave of the future in terms of CRM for law firms," said Michael White, Lynch Marks Principal, and Client Profile's new Director of CRM4Legal business development and CRM strategy.

"Our experience working with the Lynch Marks team at Fulbright & Jaworski has been excellent - their focus on the legal industry with a deep understanding of how lawyers work has been especially beneficial to us," said Scott Preston, Chief Information Officer, Fulbright & Jaworski. "They have a unique and practical approach to CRM that is very refreshing. The addition of Lynch Marks to the Client Profiles and Microsoft equation represents very exciting news for the legal technology and CRM marketplace."

CRM4Legal is an Outlook based client relationship management system for law firms built on the powerful Microsoft Dynamics CRM platform. The software is designed to work the way lawyers work, from within Outlook, and provide an easy way to track contacts, clients, matters and relationships. With modules for business development, marketing, and matter management, CRM4Legal delivers a fast, flexible, and easy to use application that will enable closer relationships with clients, and help firms leverage existing relationships to achieve new levels of success with business development and marketing activities.

"This acquisition demonstrates our commitment to the legal CRM marketplace, further strengthens the Client Profiles CRM4Legal services organization, and creates one of the most experienced teams in the legal CRM industry. Law practices that are looking to make the switch to the Microsoft Dynamics CRM-based system will have an even higher level of comfort to support their decision" said Whit McIsaac, President and CEO, Client Profiles. "The addition of the Lynch Marks CRM Consulting practice and the recent acquisition of the FSLI Time & Billing company have both nicely complimented our case management business, which has already enjoyed tremendous success over the last decade. The range and depth of our legal technology applications places Client Profiles in a very exciting position in the market. We are clearly positioned to continue our growth, acceleration and leadership in the law firm technology marketplace."

For more information, contact Client Profiles by calling 866-720-5005 or by visiting the CRM4Legal website at www.crm4legal.com.

About Client Profiles™
Client Profiles (www.clientprofiles.com) has been providing innovative case and financial management software and networking applications to leading law firms nationwide for over 20 years. The company has implemented more than 1,200 case, financial and client relationship management systems for law practices, corporate legal departments and governmental agencies in more than 42 states. Client Profiles provides a comprehensive, integrated software platform that delivers calendaring, email, contact, document, case and financial information management as well as client relationship management (CRM) for Microsoft Dynamics CRM. Through Client Profiles, thousands of legal professionals are now efficiently managing their law firms and easily collaborating with in-house staff, clients and other related parties. For additional information on Client Profiles' comprehensive software solutions for law firms, please contact us at: www.clientprofiles.com or 866-720-5005.

About Lynch Marks
Lynch Marks, LLC is dedicated to CRM integration with the simple objective of helping firms get the most out of their CRM systems. Since 1998, Lynch Marks CRM consultants have specialized in CRM implementation and consulting services, providing a comprehensive CRM service offering spanning technology selection, development and execution of CRM implementation plans and projects, CRM data cleansing, validation and integration, training and ongoing best practices support. The consulting practice has successfully completed over 175 CRM implementation and consulting projects including over 50% of the Am Law 100 firms, and nearly 45% of Am Law 200 firms, many with significant global practices. For additional information, please go to www.lynchmarks.com.

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