The bands that I'm playing on 'All Access' are so enthusiastic about their music
New York, NY (PRWEB) June 11, 2007
BreakThru Radio (BTR), the Internet's source for the World's Best Independent Music, announces today that it will air a brand new specialty show from DJ Lottie, entitled "All Access". This lively, new showcase is BTR's first to focus solely on high school-age bands. "All Access" is the latest installment in the station's exclusive series of specialty shows. The playlist, which is packed with youthful energy, can be found only at http://www.breakthruradio.com.
"All Access" will serve as a voice for high school age artists by giving them an opportunity to be heard around the world. The show's goal is to provide a wonderfully packaged platform for talented, young musicians to showcase their gifts -- a service unavailable until now. Some of the artists featured on the debut of "All Access" include The Broken Lyre, Pleasant View, The Metronomes and Short Circuit.
"The bands that I'm playing on 'All Access' are so enthusiastic about their music," explains DJ Lottie. "The show is an opportunity for us to play and promote high school age bands that we're excited about. They all have such potential and we hope to find the best young artists out there. Age has never been a restriction for talent."
With the addition of "All Access," BTR further fulfills its goal of offering listeners complete on-demand, free programming that caters to whatever music niche their taste lies in. Other BTR specialty shows feature the best independent jazz, hip-hop, folk, alt-country, metal, bhangra beats and more.
"All Access" will premiere on BTR today and will be available in the station's archive and program guide, along with all of BTR's previous specialty programs. Listeners can tune in to hear DJ Lottie's picks by visiting http://www.breakthruradio.com.
ABOUT BREAKTHRU RADIO
BreakThru Radio (BTR) is the Internet's source for the World's Best Independent Music, where expert DJs expose the rich underground of sound not found on commercial radio. Whether it's death metal, dancehall, hip-hop, indie rock, roots country, reggae, electronica, acid jazz, ambient beats, dub, two-step or folk, whatever genre you can imagine, BTR has it well-stocked, and with no expiration date.
In a world where independent music is becoming infinitely more accessible, the need for informed sources to filter out the best of it has become a necessity. Music fans across the globe are beyond frustrated with commercial radio, and often feel victimized by it.
"Music for music lovers," is BTR's motto, and one that its DJs take very seriously.
BTR offers its listeners unlimited access to underground music, 24 hours a day, seven days a week, with a daily audience that includes more than two dozen countries. With its unique on-demand musical programming and focus on the best in new, independent music, it's no surprise the site has garnered over 80 million listeners in its first year.
2007 has seen the addition of independent video coverage to BTR, as well as top-notch editorial content and an intuitive global show calendar. In fact, you could say that BTR has taken everything a music fan could ever need or want, and put it all into one cohesive website, completely free of charge.
Unlike other radio stations, BTR offers on-demand programming; a first in internet radio. Listeners can cater to their specific musical preferences, and at the same time discover the best independent and unsigned artists from across the world.
Using the cutting edge technology of UpSNAP, BreakThru Radio makes all of its shows more accessible to an on-the-go market of students and young professionals, via exclusive access to its on-demand programming through the medium of mobile phones. BreakThru Radio services are available through virtually all of the major carrier networks in the U.S., including Nextel/Sprint, Cingular, Verizon, Alltel, AT&T and T-Mobile.
BTR can be heard on http://www.breakthruradio.com and http://www.NYTrack.com, New York's only website dedicated to the tri-state high school track community, thus reaching over 5 million high school students.
Colleen McAllister, BreakThru Radio (colleen @ breakthruradio.com)