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The Medicaid Population and Disease Management: Identifying, Locating and Engaging a Hard-to-Reach Population

One of the most difficult and expensive populations for the healthcare industry to target is the Medicaid population. Often, these people are without permanent addresses and phone numbers, and most do not have medical homes or regular doctors. A July 25, 2007 audio conference from the Healthcare Intelligence Network will provide ways to identify, locate and engage Medicaid patients in need of disease management and the results these methods can yield.

Manasquan, NJ (PRWEB) June 20, 2007 -- While contact information for the Medicaid population is frequently distributed by state agencies, the transient nature of this population often renders this information outdated. This makes getting in touch with this group one of the biggest challenges healthcare organizations encounter. If organizations can overcome this initial hurdle, the next step is to effectively engage and involve the Medicaid population in a disease management program.

During The Medicaid Population: Identifying, Locating and Engaging a Hard-to-Reach Population for Disease Management Success, a 90-minute live audio conference on July 25, 2007 at 1:30 p.m. Eastern, participants will learn how to locate Medicaid patients, determine if they are in need of disease management (DM) and engage them in a DM program that works for them. For conference details, please visit http://www.hin.com/cgi-local/link/news/pl.cgi?dmmedicaid

NEWS FACTS:

 
  • The Healthcare Intelligence Network (HIN) is sponsoring a 90-minute live audio conference on July 25, 2007 devoted to identifying, locating and engaging Medicaid patients in need of DM.

 
  • Scheduled Speakers: Dr. Philip Bonaparte, chief medical officer for Horizon NJ Health, returning for his second HIN audio conference on DM for the Medicaid population, and Caryn Jacobi, associate vice president of operations for Illinois for McKesson Health Solutions.

 
  • Conference Highlights: Creative ways to locate Medicaid patients in need of DM, details on working with state agencies to get current contact information for Medicaid patients, tips to using a multi-channel approach to identify and engage Medicaid populations, information on utilizing engagement strategies that are most effective with the Medicaid population and an analysis of the results of Horizon NJ Health's and McKesson's programs.

 
  • Target Audience: CEOs, medical directors, DM directors, managers and coordinators, health plan executives, care management nurses, business development and strategic planning directors, state Medicaid directors and quality improvement executives.

 
  • Audio Conference Formats: 90-minute live audio conference on July 25, 2007 includes a 30-minute Q&A; "On-Demand" rebroadcast available July 27, 2007; 90-minute recording on CD-ROM with printed transcript available August 15, 2007. For conference details, please visit http://www.hin.com/cgi-local/link/news/pl.cgi?dmmedicaid

Quote attributable to Dr. Philip Bonaparte, Chief Medical Officer for Horizon NJ Health from an October 2006 audio conference on Medicaid disease management -- program design, features and results:
"One of the challenges that we face administering disease management programs for the Medicaid population is locating the member, being able to have contact with that member. Letters and regular mailings are often inadequate (means to reach this population) so if that's the only method that you're going to administer disease management programs, (it will be) somewhat ineffective."

Quote attributable to Melanie Matthews, HIN Executive VP and COO:
"The population in need of Medicaid is indeed very difficult to locate and track, but what may be an even greater challenge for the healthcare industry is keeping this unique population engaged and involved in an effective disease management program. Identifying and enrolling these people in a DM program will go a long way toward reducing unnecessary emergency room utilization. An effective program will also be the first step in creating medical homes for these individuals. These factors will result in savings in this population's healthcare costs."

Please contact Patricia Donovan to arrange an interview or to obtain additional quotes.

About the Healthcare Intelligence Network - HIN is the premier advisory service for executives seeking high-quality strategic information on the business of healthcare. For more information, contact the Healthcare Intelligence Network, PO Box 1442, Wall Township, NJ 07719-1442, (888) 446-3530, fax (732) 292-3073, e-mail, or visit http://www.hin.com.

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CONTACT INFORMATION
Patricia Donovan
Healthcare Intelligence Network
732-528-4468
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