ReachMD Appoints Gary Epstein New CEO

Gary C. Epstein, former Chief Marketing Officer for the American Medical Association, joins ReachMD as CEO.

Northbrook, IL (PRWEB) July 9, 2007 -- Founder David Preskill of ReachMD, an innovative communications company providing advanced healthcare information and education for medical professionals, announced today that Gary C. Epstein has been named as the company's Chief Executive Officer (CEO).

Epstein, most recently the Chief Marketing Officer for the American Medical Association (AMA), has been recognized as the driving force behind the AMA's re-invigoration and re-branding efforts. During his tenure, Epstein helped revitalize the AMA's reputation with physicians and patients, while enhancing the AMA's political reputation in Washington D.C., as the leading voice for doctors in America.

Additionally, Epstein developed an innovative and fully integrated data based marketing campaign that ignited activism of both its physician and patient constituents on several of the most critical issues facing healthcare in America.

Prior to joining the AMA, Epstein served as one of two regional CEO's for North America as part of the French based Euro RSCG Worldwide. As CEO, Epstein ran one of the two largest units of Euro RSCG's global holdings with over 1 billion dollars in advertising billings and 1200 employees located in 7 offices throughout the US and Canada.

"Every facet of our business is growing rapidly, and with the appointment of Gary as CEO, we are reaffirming our commitment to the expansion and continued success of our company," said Preskill. "Gary's years in the healthcare marketing arena and his experience with shaping organizations make him a perfect team member to help continue to grow ReachMD, and I am pleased to have him on board."

Epstein has more than 23 years of professional experience and a proven track record of employing innovative marketing ideas that attracted blue chip clients like Procter and Gamble, Kraft Foods, Darden Restaurants, Intel, A. G. Bayer, Citi, Walgreen's, and Pepsico. Mr. Epstein is recognized for creating brand-building solutions for clients in the U.S. and internationally.

"ReachMD is a very unique company and I am looking forward to expanding its client base and creating brand awareness for our services," explained Epstein. "It is exhilarating to be able to work for an organization that is a true innovator in the industry.

Their proprietary technologies, including the launch of the ReachMD channel on XM satellite radio (XM233), allow them to provide unparalleled service to healthcare professionals."

In 2000, Epstein was inducted into the American Advertising Federation's Hall of Achievement, which has recognized some of the marketing industry's most outstanding professionals. He was also named as one of Chicago's top business leaders in Crain's Business annual "40 under 40" feature in 1998.

Epstein is on the Board of Directors of the American Medical Insurance Agency (a subsidiary company of the AMA) and on the Board of Directors for Snippets Mini-Cuts Children's Hair Salons;

Epstein is involved in numerous volunteer activities and has been a strong advocate for children in need. He has served as the Executive VP of the Board of the Off the Street Club, the oldest Boys and Girls Club in America and continues to be active. Additionally, Epstein serves as a member of the Northwestern Prentice Women's Hospital fundraising board, and has been a board member of the Gallery 37, Chicago's Inner City Arts and Education Program. Mr. Epstein is also involved with the Jewish United Fund and the Young Presidents Organization.

Epstein is a graduate of the University of Michigan and completed management training at the IMD in Lausanne, Switzerland. Epstein, his wife Stacy, and their two daughters currently live in Highland Park, Illinois.

About ReachMD:
ReachMD, headquartered in Northbrook, Illinois, is a leading provider of advanced healthcare information and education for medical professionals. The company's proprietary technology provides the most up to date healthcare information in the field through cellular phone, satellite radio and on-line programs. This technology allows healthcare professionals access to the latest information in best practices and new advances in treatment and delivers this information through convenient and accessible technologies. For more information, visit www.reachmd.com

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