Discount Dance Supply Retail Stores Come to Orange County

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Hill's Dancewear, an Orange County dancewear staple and local favorite, has joined its popular online and catalog counterpart, Discount Dance Supply ( in name and low prices. The change means identical website and catalog prices for all of Hill's Dancewear's customers, without concern for previous coupons and discount cards.

On July 5, local dancewear store, Hill's Dancewear, took on the popular name and low prices of the country's leading source for dancewear and online and mail-order counterpart, Discount Dance Supply ( The change means identical website and catalog prices for all Hill's Dancewear customers, without concern for previous coupons and discount cards. For over 14 years, dancers worldwide have shopped with Discount Dance Supply through their website and colorful catalogs. Now, Orange County dance communities can shop in person for the same low-priced, high quality dancewear.

A bright red sign displaying the Discount Dance Supply logo tops the buildings of all three Hill's Dancewear locations: Anaheim, Laguna Hills and Santa Ana. This change creates four Discount Dance Supply Super Stores privately owned by Hill Corporation, with the fourth located in Rancho Cucamonga. Despite the name change, the entire organization assures customers the same family oriented customer service, with extra savings and a broader selection.

"The synergy we've now created with the two entities is beneficial to our clients and to the company," said Brian Hill, Owner. "Our Orange County customers are getting the best value in dancewear."

Popular TV shows like "So You Think You Can Dance" and "Dancing With The Stars" have boosted the interests and needs of dancers worldwide, and Discount Dance Supply plans to sustain them.

"I really think this is an amazing opportunity for our parents and dancers to save money," said Ellie Booms, Vice-President of the Retail division. "Why shop anywhere else when the largest savings and choice of product is at your local Discount Dance Supply store?"

Discount Dance Supply Super Store locations can be found on

Hill's Dancewear began as Hill's Capezio Dance Shop, Inc. in Orange, in 1973. The original Town & Country Shopping Center location later moved to its current Santa Ana site. In 1988, the Laguna Hills location opened and took on the name Hill's Dancewear, followed by the Anaheim store in 1990.

Owners, Brian Hill and Rhonda Hill-Tolar, first established Discount Dance Supply as a mail-order division in 1992 and launched the website shortly thereafter. From that point on, the company has garnered tremendous success as the top dancewear retailer for men, women and children who dance and exercise.

About Discount Dance Supply:
From Ballet to Ballroom, Discount Dance Supply continues to support dance communities by carrying the best selection of dancewear, at the best prices. Discount Dance Supply knows cost and quality rank highly amongst dancers. That is why they are the number one source for dancers, parents, and instructors alike. Discount Dance Supply is where the real dancer shops. Internet Retailer, a multi-channel retailing magazine, listed Discount Dance Supply in the top 500 leading online retailers for 2006.


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