Video Product Descriptions to Drive E-Commerce Revenue

Share Article incorporates online video capability and discovers a better way to deliver targeted messages to its customers.

E-Commerce experts agree that the lack of personal touch is a continuing barrier to online shopping for many people. is addressing this challenge by providing videotaped product descriptions designed to help visitors feel more inclined to click the order button.

"At we've found that online e-commerce videos grab and hold our customers' attention better than any other advertising medium we've tried so far," according to Janette Vince, Managing Director of Thanksdarling Ltd., a U.K.-based company offering unusual and one-of-a-kind gifts and experience day gifts through its website

"I firmly believe video advertisements will be the next big online marketing medium," Vince added. She points to Google's efforts at expanding its video searches as proof.

Online video capability is especially valuable for the visually impaired who oftentimes have trouble fully appreciating products they cannot see online. With online videotape they can now hear product and service descriptions.

To see and hear the difference TV style presentations make on a website offering visit

Or for more information contact Janette Vince.


Janette Vince, Managing Director

Thanksdarling Ltd.
Unit 3, Omega Works,
Roach Road,
Fish Island,
E3 2PD

Tel: 0870 606 66 66
Fax: 0870 241 46 96


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