Montreal (PRWEB) August 8, 2007
Campaigner, a leading on-demand email marketing solution announces a complimentary webinar on Wednesday, August 15th at 2:00pm E.T. | 11:00 AM PT. Join industry leaders Campaigner, PROMO Magazine, and House of Magnets for - Know your Customer, Grow your Business with Targeted Email Marketing.
In an industry crowded with competition and product variation, promotional suppliers, event marketers, agencies, and other promotional vendors need to re-evaluate the ways in which they collect data and communicate with potential customers. Sending relevant, targeted offers that they want to receive is essential in order to acquire new customers and grow your business.
This educational webinar will explore easy and effective solutions for communicating with and converting your website browsers. Hear how you can build a targeted email program improve low open and click-through rates and high unsubscribe rates, and increase repeat purchases. See real examples from House of Magnet's email program and find out how they drove revenue up by 200%
This webinar will discuss:
- How to build segmented campaigns (from collecting the right data, to segmenting your list, to creating the right content)
- The importance of relevance (broadcast vs. targeted sends, purchased vs. organically grown lists)
- How to use surveys and campaign reporting to build your database
- How to send targeted campaigns at just the right time in the buying cycle
'The Know your Customer, Grow your Business with Targeted Email Marketing webinar', is part of a series of complimentary, educational webinars from GOT Corporation, makers of Campaigner and CampaignerPro email marketing solutions.
About GOT Corporation
GOT Corporation's do-it-yourself Campaigner application allows business owners to have personalized email dialogues with their customers, measure how they respond, and analyze those responses to interact in a more intelligent, automated way --- resulting in more profitable relationships. GOT Corporation partners with industry leaders including Salesforce.com, Comcast and Yahoo!; provides applications to thousands of SMBs and to companies such as Nokia, PricewaterhouseCoopers, Nielsen Media Research and AT&T. For a free trial or more information please visit http://www.campaigner.com