Syracuse, NY (PRWEB) August 13, 2007
Mary Boysman has been named Vice President of Brand Marketing and Advertising for Syracuse, NY-based Aspen Dental Management, Inc.
Boysman, who served as Managing Director of Brand Marketing and Advertising since joining Aspen in 2004, will direct all of the company's marketing, advertising, interactive and brand management initiatives to support 115 Aspen Dental offices in 10 states.
Boysman has more than 25 years' experience in marketing and advertising within varied industries. She joined Aspen after having served as Vice President of Marketing at Harden Furniture, Inc. Previously, she was Senior Marketing Manager at Plum Street Energy, the unregulated subsidiary of Niagara Mohawk Power Corp. She also served as Director of Marketing Communications and Senior Marketing Manager at Niagara Mohawk.
Boysman has a Bachelor of Science Degree in Education from The State University of New York at Oswego and an MBA Degree from LeMoyne College in Syracuse.
Aspen Dental Management, Inc., the largest privately held retail dental practice management group in the Northeast with rapid growth across the Midwest, Mid-Atlantic and Southwest, provides leading-edge business, operational, marketing and laboratory expertise to its affiliated dentists in more than 100 Aspen Dental offices throughout New York, Ohio, Indiana, Pennsylvania, Connecticut, Massachusetts, Rhode Island, New Hampshire, Maine and Arizona.
Aspen Dentists serve the dental care needs of historically under-served members of the community by focusing on the forty percent of the population with no regular dentist or pattern of dental visits. In 2006, Aspen Dentists received more than 700,000 patient visits, including visits from over 100,000 new patients and 25,000 denture patients. Aspen anticipates more than one million patient visits in 2007.
Contact: Mark Frank
Manager, Marketing Communications
315-454-6000 ext. 244 (voice)