Innovative Film Funding: Tickets Pre Sale

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Ido Angel, an Israeli filmmaker, found an original way to finance his next low budget ($3,000,000) film: he's selling the tickets in advance.

"The Great Fiasco of the Last War" is a crazy script. It tell the story of the State of Israel between the years 2,018 and 2,033 -- during and after the ultimate war between Israel and the Arabs, from a personal point of view of two elderly comedians who have lost their sons in the war. But what's even crazier is the idea Ido Angel, the creator of "The great Fiasco," has come up with to make his dream come true.

In his new site (, Angel, a 33 years old filmmaker and teacher from Tel Aviv, Israel, allows visitors to read his film's synopsis, the chracters' description page, gives a short scene sample from the script, and writes a blog. All this, to persuade people to pay 10$ for a ticket, money which Angel intends to use for producing the film itself.

"The way I see it, people should pay for something they already liked -- instead of liking, or not, something they've already paid for," says Angel. "The audience is much more important from any commercial production company, because the audience wants to be independent. Nobody wants to be told what to like. People want to expand their horizons, learn something new from the films they see."

And this is exactly what Angel's script is all about. According to the script, in 2,018, the Israeli Government finds it too difficult to finance the ongoing war, and turns to the big companies for help. The result -- the soldiers' uniform are turned into living commercials. Soldiers are acually advertising the big companies on the uniform, live, as specially trained cameramen and soundmen follow them in battle, to broadcast it all in the biggest reality show ever: "War - Live!"

Angel promises to give more to his buyers as money comes in from ticket selling. "I will add set designs, prop and dress designs, music, trailers, auditions -- everything. It's going to the first ever online making-of site for a film. I want this to be a great place for film lovers to come in to. I want people to become a part of this."

Names of ticket buyers are visible on the site, but Angel promises to give each buyer his own credit in the credit-roll at the end of his film. "I don't mind having a 3 hours credit roll," he says. When asked what will happen if the film fails to get made, Angel has a very firm answer: "It is going to get made. And not only that -- everyone who bought tickets will see it, no matter what it takes. There's no other option."


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Ido Angel
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