Back to (Business) School--Manta.com Offers Students Valuable Company and Business Research

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Business professors and students now have access to more than 45 million company profiles on Manta.com, one of the Internet's most popular business sites.

I would recommend Manta.com as an online resource that allows students to track down private companies especially when it comes to international projects.

Manta.com, a leading business information web site, is poised to start the school year by becoming a "must-have" tool in every business students' backpack.

"Prior to Manta, business professors and their students were forced to search multiple web sites or purchase expensive subscriptions to reference websites in order to access company profiles, business news and other industry information," said Pamela Springer, President and CEO of ECNext, the company that operates Manta.com.

"Manta offers an alternative to students and professors. After registering, they can access over 45 million public and private company profiles with additional related company credit rating information, competitive analyses, market research and industry overviews available on an ad-hoc purchase basis," Springer added. The site also allows students and professors to contribute additional information on a company.

Dr. Sandeep Krishnamurthy, Professor of Marketing and eCommerce at the University of Washington, said, "Manta.com provides a space that allows students to access information of a high quality in a convenient manner. When students and professors learn that Manta can offer laser-focused high-quality information through a convenient online vehicle, they will be delighted and would start using this resource regularly."

Dr. Krishnamurthy added, "I would recommend Manta.com as an online resource that allows students to track down private companies especially when it comes to international projects." Manta hosts profiles from companies in nearly 200 countries. Users may browse by industry, or publisher. Users may also search for a company by continent, country, state, city, ticker symbol or company name. Manta is especially useful for business students who are completing case studies on private or international companies.

"Members of the Manta community tell us that they come to Manta for our comprehensive view of companies," Springer said. "Rather than purchase a site subscription, Manta users can purchase just the information and analyses they need, or they can take advantage of the community aspects of Manta."

Springer said that Manta has "democratized business and company information."

"Prior to Manta, this level of premium business information was only available to high level executives at large corporations who purchased expensive subscriptions," Springer said. "Today, students, sales professionals, and small business owners have access to this same premium content."

Manta.com reaches 5 million monthly users, placing it alongside sites like The Wall Street Journal and Reuters in terms of website traffic. The site also recently introduced a new feature that allows users to contribute information on companies. This "Wikipedia meets Wall Street" functionality allows company owners, executives and customers to contribute company information, enhancing information accuracy.

"The combination of premium company information and a growing collection of online tools make Manta an important part of our users' every day workflow---from the students collaborating on a research project to the sales team managing accounts."

Springer said the site would soon be launching a "My Manta" feature that will personalize the Manta user experience. "These tools are perfect for students and professors to collaborate online when working on business research projects," she said.

Those interested in learning more about Manta can visit the site at http://www.Manta.com.

About Manta
Manta offers free company research and related pay-as-you-go company information enhanced by user generated content empowering all business professionals to compete on an equal platform through the open web.

About ECNext
ECNext is a Columbus, OH-based, online media company that operates over 50 premier business websites for various business publishers. These websites serve end users such as business decision makers, entrepreneurs, and business professionals seeking information and resources to help them make well-informed business decisions. Through these sites, the Company offers millions of articles, reports, graphs, chapters, executive profiles and business resources. In making this premium content available via the open Web, it can be accessed on demand through a pay-per view purchase, subscription license, or free registration.

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Bill Balderaz
ECNext
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