Bremen, IN (PRWEB) August 19, 2007
"Change begets change. Nothing propagates so fast." So said Charles Dickens, and in few places is it truer than on the world of the web. The internet of today is not the internet of yesterday, much less last year, and sites are continually making improvements. DailyEquine.com, a website devoted to western enthusiasts, is no exception, and recently the site got a complete facelift. With fresh features and a brand new look, it is becoming an even more popular place to get relevant news and participate in an interactive community.
DailyEquine's face lift brings news, information, classifieds, and interactive forums into one, convenient spot, making it easy for the horse lover to get answers to questions, stay abreast of the latest trends in the equine world, and learn general care and maintenance of their horse.
The site's creator, Chuck Klockow, co-owner of HorseSaddleShop.com, realized that the site desperately needed the rejuvenation. Daily Equine now makes use of several RSS feeds, which keep the latest relevant information on the front page. These feeds feature the latest news stories from a variety of western web pages, eliminating the need to hop from site to site. Another feed displays an archive of the Daily Equine monthly newsletter articles, which cover different aspects of horse care. The newest topics on the Daily Equine forum and the latest posted classified ads are also readily available. Finally, the site has an archive of the Horse Saddle Shop press releases and an RSS feed of the Horse Saddle Shop blog posts.
Daily Equine members are excited about the new facelift and thus far their reactions have been completely positive.
Daily Equine began in 2003, when Klockow found himself answering the same customer questions repeatedly. He realized that there was a need to create an easy-to-use, interactive website that would answer common questions about saddles and saddle fit. Now two years later he says the site "has become much less about saddles, although there is much information about them, and has been more about the daily care of your horse. I suppose the site now fits its name."
The site is most popular for its forums. The boards boast over 1500 members and 2000 topics, with a record of over 100 members being on the site at the same time. A relaxed environment allows equine novices to get advice from seasoned veterans, enthusiasts share their latest pictures, and all seek to problem-solve together. Owning and maintaining a horse is a joy, but often a bewildering task, especially for novices, and sometimes reading a book just doesn't cut it. Interaction with people who know horses is invaluable. Perhaps this is why the forums are so popular.
One of the members states "We are blessed with a community of regular contributors whose knowledge about horse-related matters far exceeds that of any veterinary manual or trainer. Quite simply there is always a member who has 'been there and done that' and invariably they are willing to share that knowledge. It's a true community in its finest sense." When asked why she visits the site, one of the moderators replied, "Members go out of their way to research and offer advice no matter what the question. They share their experiences in the hopes that someone else can benefit from what they have learned." Contributors share everything from pictures of a new foal to stories from the trails, generating a warm, familial atmosphere. Another explains, "The members never judge you and even commiserate with you in the unique facts of horse ownership. Like that your horse gets new (expensive) shoes on a far more regular basis that you do and that your cell phone's first three speed dialing numbers are the vet, the horse masseuse/chiropractor and the farrier, followed by your spouse and kids."
In addition to the forums, novices regularly use the help and advice section of the website, which explains topics like saddle fit and choosing the right saddle pad in detail. So much help that's well-organized and in one place is, despite the wonders of the internet, a rare find.
So although change begets change, in the case of Dailyequine.com, it's only getting better.
To visit Daily Equine's friendly forums, place a free classified ad, or sign up for the monthly newsletter, visit http://www.dailyequine.com.
About the Horse Saddle Shop:
The Horse Saddle Shop first started selling saddles in the small town of Bremen, Indiana in 1986 under the name The Saddle Shop. They served the Northern Indiana and surrounding areas until their expansion to the Internet in January of 2000. Since then, HorseSaddleShop.com has become a major saddle dealer across the nation, expanding to horse owners of many friendly countries.
Chuck Klockow, Co-Owner
Horse Saddle Shop