Wholesale Access Survey: Scotsman Guide Again is Most-read and Most-used Mortgage-industry Publication
The national mortgage publications capture majority of readership among mortgage originators.
Bothell, WA (PRWEB) August 24, 2007 -- Wholesale Access released its "Mortgage Brokers 2006" survey results last week, and Scotsman Guide once again came out at the top among mortgage-industry publications.
Exactly 72 percent of respondents said they read Scotsman Guide on a regular basis, more than any other industry publication. This number increased from 65.4 percent in Wholesale Access' "Mortgage Brokers 2004" survey. Further, 88.4 percent of brokers indicated that they use Scotsman Guide to find wholesale lenders, nearly double the 2004 percentage. As in 2004, no other mortgage-industry magazine came close when it comes to connecting brokers with lenders.
More than 3,000 brokers were surveyed in this report, Wholesale Access' eighth study of the mortgage-brokerage industry since 1991. Wholesale Access is an independent research and publishing company that conducts an extensive study of mortgage brokers every two years. The full "Mortgage Brokers 2006" report includes information on: brokerage demographics, uses of technology, products sold, use of wholesalers, operations, revenue, profitability, education and experience of brokers, sources of business and forecasts and assessments of the industry.
Survey sponsors include American Brokers Conduit, AmTrust Bank, Aurora Loan Services, Bank of America, Calyx, Chase Home Mortgage, Citicorp, Countrywide, Ellie Mae, Fannie Mae, First Magnus, Fifth Third Bank, Freddie Mac, GreenPoint Mortgage, GMAC/RFC, HSBC, IndyMac Bank, MGIC, National City Mortgage, Scotsman Guide, SunTrust Mortgage, Vertice Mortgage, Washington Mutual Home Loans and Wells Fargo Mortgage.
Founded in 1984, Scotsman Publishing Inc. publishes a residential edition and a commercial edition of Scotsman Guide, as well as other services at scotsmanguide.com. Scotsman Guide is the leading resource for mortgage originators, connecting mortgage brokers with wholesale lenders. For more information about Scotsman Guide, visit www.scotsmanguide.com or call (800) 297-6061. For further information on the "Mortgage Brokers 2006" survey, visit www.wholesaleaccess.com or call (410) 772-1161.
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