Democracy is Back in Fashion: ZOOZOOM Announces Fashion War Winners

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ZOOZOOM will announce the winners (and losers) of its Fall 2007 Fashion Wars on Monday 27th Aug. 2007. Michael Kors takes first place for the second consecutive season.

With over 350,000 votes cast ZOOZOOM will announce the winners (and losers) of its Fall 2007 Fashion Wars on Monday 27th Aug. 2007

'Fashion Wars' is an interactive feature in ZOOZOOM - The Original Online Glossy - in which viewers vote for their favorite outfits by America's top designers. The contest features 98 Designers, 2,500 outfits and 28 categories.

Visit to see the contest in action.
(note: The voting is over but you can still play to get a sense of how it works)

View the complete story with all the results at

Democracy is in fashion again and ZOOZOOM is ready to give the people what they want. With the Spring/Summer 2008 shows just around the corner the Fall collections are ready to leave the runway and hit the streets, it's time to tally the votes from ZOOZOOM's Fashion Wars and find out the style consensus.

Michael Kors takes first place for the second consecutive season.

With over 350,000 votes cast on Fashion Wars, this past season witnessed twice the number of confrontations than the season before and this time (just as last time,) the overall winner was none other than Michael Kors. Now that Michael has been sitting on the throne for two seasons in a row, the American Sportswear staple has proven that many of us are still looking for Pierre Cardin's classic women's suit, but in fabrics that are comfortable and cuts that are updated.

Up there with Kors in neutrals, knits, jeans, and grays (yet another crowd-pleasing runway trend!) were Yigal Azrouel, and Chris Han. Beyond street-friendly tops and bottoms, it seemed the fashionistas were dreaming of the nightlife... Other favorite looks included Jason Wu's clean modern evening wear, Marc Bouwer's no holds barred silver gown, Carmen Marc Valvo's structured simplicity.

Alexandre Herchcovitch dumped!

We seem to be straddling the fence on the fur issue this year. Fur was included in both top looks (Michael Kors), and least favorites (Chaiken). And despite Alexandre Herchcovitch's unwavering boldness and political temperament, his garbage bag environmental statement was more of an art piece than an outfit for our voters. While Heatherette is always full of freak raving fun, it's outrageousness doesn't seem to fly in war.

Hi-Res press images are available for all featured outfits, please call Xenia at 212 629 7335 or email press @

Overall Winners
1st. Michael Kors
2nd. Yigal Azrouel
3rd. Jason Wu

Overall Losers
1st - last Alexandre Herchcovitch
2nd - last Chaiken
3rd - last Alexandre Herchcovitch

About Fashion Wars.

Fashion Wars presents two pictures and the viewer clicks on their favorite to cast a vote. The outfits can be from the same designer or from a given look or season's trend, such as 'short shorts'. The images are picked at random and the results of each battle are recorded.

The purpose of the site is to add fun to the process of learning about the latest fashion trends and perhaps influence the future.

ZOOZOOM's next fashion war will launch on the 14th of October 2007

Press Images Available call 212-629-7335
All other enquiries contact David McIntyre 917 923 7696


Best Jacket
1st. Michael Kors
2nd. Rag and Bone
3rd. Sari Gueron

Best Pants
1st. Yigal Azrouel
2nd. Neil Barrett
3rd. Miss Sixty

Best Print
1st. Tracy Reese
2nd. Twinkle
3rd. Twinkle

Best Shorts
1st. G-Star
2nd. Morphine Generation
3rd. Lacoste

Best Skirts
1st. Michael Kors
2nd. Chris Han
3rd. Sue Stemp

Best Capes
1st. Michael Kors
2nd. J. Mendel
3rd. Chris Han

Best Metallics
1st. Marc Bouwer
2nd. Chris Han
3rd. Monique Lhuillier

Best Shift Dresses
1st. Jason Wu
2nd. Jason Wu
3rd. Doo.Ri

Best Tweeds
1st. Michael Kors
2nd. Baby Phat
3rd. Tracy Reese

Best Grey
1st. Yigal Azrouel
2nd. Michael Kors
3rd. Chris Han


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