Virginia's Live A Little Celebrates a Decade of Success: Fresh New Name and Packaging Part of New Beginning

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Virginia's Live A Little, the San Francisco Bay Area-based company specializing in gourmet salad dressings and croutons, is celebrating a decade of success this year with a brand new face. The company, formerly known only as Live A Little, is adding Executive Chef, President and Founder Virginia Davis' name to the brand, as well as freshening up the packaging.

Virginia's Live A Little (http://www.livealittle.com), the San Francisco Bay Area-based company specializing in gourmet salad dressings and croutons, is celebrating a decade of success this year with a brand new face. The company, formerly known only as Live A Little, is adding Executive Chef, President and Founder Virginia Davis' name to the brand, as well as freshening up the packaging.

"I've always wanted my customers to know that these are homemade recipes made especially for families to enjoy in their own homes," said Ms. Davis. "Adding my name certifies my approval of the products that I am proud to share, and I look forward to more delicious success for decades to come."

Live A Little was launched with the mouth-watering garlicky croutons that friends and family couldn't get enough of. Soon after Perfect Croutons were put on the market, the fledgling company expanded into making premium fresh chilled salad dressings, launching Real Caesar Dressing, the company's first, in 1997.

Virginia Davis has continuously expanded her offerings and currently produces two gourmet product lines -- Perfect Croutons and Fresh Dressings. She offers a line of ten fabulous, flavorful dressings, including Real Caesar, Lemon Caesar, Thousand Island, Very Blue Cheese, Naturally Blue Cheese, Ginger Sesame, Bold Balsamic Vinaigrette, Red Wine Vinaigrette, Champagne Wine Vinaigrette and Mango Lime dressings.

Virginia's Live A Little products are available at select grocery markets in the greater San Francisco Bay Area and New York City. Virginia's is also available online at http://www.livealittle.com. For more information, or to find the most convenient retail location, call 888-744-2300.

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ALICIA HASSINGER
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