Website Announces Bilingual Coverage of Japan Fashion Week

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Tokyo Street Report ( a Tokyo-based website on Japanese trends and fashion announces full coverage in English and Japanese of the 5th Japan Fashion Week in Tokyo, to be held August 29-September 5, 2007.

Website Tokyo Street Report (, which covers Japanese trends, street fashions, music, technology and more, announced full coverage of the 5th Japan Fashion Week in Tokyo, to be held August 29-September 5. The event will introduce the '08 Spring/Summer collections of over 30 prominent and up-and-coming Japanese designers and brands. The site will present coverage in both Japanese and English..

Coverage will include "full videos of catwalk shows, behind the scenes footage, interviews with designers, celeb spotting in the crowds, and highlights of the whole week," according to an announcement on the site.
While the unveiling of new collections in Milan, Paris, and New York have been international events for decades, Japan Fashion Week is comparatively new. The first Japan Fashion Week was held in Tokyo in the fall of 2005, organized by the Japanese government and the private sector in an effort to increase Tokyo's reputation within the fashion world. Recent Japan Fashion Week events have been attended by the Japanese Prime Minister, and the empress of Japan.

Since the 1960s, Japanese designers such as Issey Miyake have been known for their avant-garde fashion creations. In recent years, the Japanese fashion industry has been recognized as a key factor in revitalizing the Japanese economy, both in terms of bringing fashion-conscious tourists to Japan, and exporting apparel to eager buyers outside the country.

"While the Japan Fashion Week in Tokyo has not reached the level of fame enjoyed by its counterparts in Milan and Paris," reads a statement on the Tokyo Street Report site, "it is one of the most exciting events in Tokyo for anyone interested in fashion."

For additional information on Tokyo Street Report, contact Kevin Mcgue or visit

About Tokyo Street Report: is a Tokyo-based website covering Japanese trends in fashion, music, technology, robots and street culture.

Kevin Mcgue, publisher
Tokyo Street Report


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