Vistaar Honored by CRM Magazine as 2007 Rising Star

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Award recipients reflect the CRM industry's emerging trends, its continuing reach, and its ongoing aspirations. Vistaar Technologies, a provider of analytical software for pricing, product marketing, and operations groups, offers unique value to companies selling configured products and bundled offerings.

We are honored to be recognized by CRM Magazine's editorial staff as an innovative force in the areas of price management, product planning and CRM analytics

Vistaar Technologies, Inc. today announced CRM Magazine awarded the company the designation of Rising Star in the area of pricing and product analytics. The award recognizes solution providers that reflect the CRM industry's emerging trends, its continuing reach, and its ongoing aspirations. The full report is available at destinationCRM.com.

"CRM magazine is pleased to present the 2007 CRM Market Awards to those companies and individuals who are bringing customer relationship initiatives to new heights. These efforts are helping companies streamline business processes, maximize profitability, and provide more value to customers," said David Myron, editorial director of CRM magazine. "Congratulations to this year's award recipients. May they continue to raise the standard of CRM excellence."

"We are honored to be recognized by CRM Magazine's editorial staff as an innovative force in the areas of price management, product planning and CRM analytics," said Bala Srinivasa, senior vice-president of product marketing for Vistaar. "We believe pricing, product management, and operations groups have been technologically underserved by existing systems. We remain committed to delivering advanced, yet easy to use solutions that help users in these areas make more informed, insightful and intelligent decisions," added Srinivasa.

Vistaar continues to be recognized by independent organizations and customers alike for its groundbreaking analytical and planning technology. Earlier this year Vistaar was named a 2007 "Cool Vendor" by Gartner, Inc. Gartner defines a "Cool Vendor" as offering technologies or solutions that are innovative, impactful and intriguing. The company has also experienced strong business growth with key customer wins during the first half of the year.

Recent additions to Vistaar's list of blue-chip clients include a multi-billion dollar provider of computer storage and systems, a manufacturing division of a Fortune 10 company and a Fortune 50 computer and consumer electronics company.

The Vistaar solution provides unique value to companies selling configured products and bundled offerings. By being able to accurately model products, components, configurations, and bundles, Vistaar allows these companies to set prices, manage deals, and plan their product portfolio to maximize profitability.

About Vistaar Technologies, Inc.
Vistaar Technologies provides analytical software for pricing, product marketing, and operations groups. We help companies maximize revenue and margin realization by directly improving list price management, deal pricing, customer and product profitability, and overall portfolio performance. Visit our demo center or contact Vistaar at +1 973.581.6300

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Scott Buckley
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