Heavy Wants to Spend Some Quality Mantime with You

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Leading digital brand for men presents all-new macho men channel: one click for all the “Mantime” you can handle.

’MANTIME’ is one of our favorite programs to come through Heavy in recent history

Heavy.com, one of the web’s leading online brands and the leader for 18-34 year old guys, has unveiled their latest piece of irreverent brilliance: “MANTIME.” Meet Fran and Ramis, two wannabe macho men completely unaware of their overt effeminacy. From dusting chip crumbs off on each others’ legs to cheering for America’s Next Top Model, they unwittingly find themselves in compromising situations that they can’t explain—especially to their wives. Users can view all the episodes on the “MANTIME” channel at http://www.mantime.heavy.com/ .

“’MANTIME’ is one of our favorite programs to come through Heavy in recent history,” said Jason Marks, VP of Programming for Heavy. “In each episode, best friends Fran and Ramis try to be bad-ass—to fit in and be cool, but their earnest attempts push them even farther in the opposite direction—and they’re oblivious to it all.”

Make sure to check out all of the “MANTIME” episodes, exclusively on Heavy.com:

It’s MANTIME Time –- After a chance encounter with Ron Jeremy, Fran and Ramis change the face of Internet programming forever.
http://www.heavy.com/video/17914

MANTIME Does RENO911 -- Introducing MANTIME, purveyors of all things man. Fran and Ramis pay homage to their favorite cop show by laying down the law, Reno 911 - style. http://www.heavy.com/video/15358

Fran and Ramis Get Rinky-D**k -- MANTIME asks the eternal question: Is roller derby a man’s sport? Not when Fran and Ramis are playing.
http://www.heavy.com/video/17915

Putting the Heat in Hot Fuzz -- MANTIME knows there’s more to Hot Fuzz than just having a mustache. Fran and Ramis bring the British heat as they try to take down a couple of squirts. http://www.heavy.com/video/17910

About Heavy.com:
Heavy is one of the web’s leading consumer media companies and the leader for 18-34 year old males, which is a key demographic for marketers and advertisers. Heavy combines its own unique programming with those of its users to create an environment where you can control and even participate in your own media experience. Heavy empowers its audience to share, editorialize, and create their own content as well as provide its own library of programming. Heavy’s programming staples include “Superficial Friends,” “Kung Fu Jimmy Chow,” "The Massive Mating Game," "Heavy News," "Behind the Music that Sucks," "Heavy’s Angels," "Contagious," "Blisster" and "Tourettes Cowboy.” Portions of Heavy's library of animation and live-action shorts are available on Verizon V-Cast, Verizon Fios, Comcast VOD, Tivo, Sony PSP, Apple iPod and Joost. Advertisers on the broadband network include Coors, Nissan, Panasonic, Diesel, Axe, Sony and Nike.

Press Contacts:        
The Morris + King Company
Lane Buschel
212-561-7465

Chris Macowski
212-561-7454

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Chris Macowski
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