Speakers Announced for U.S. Drinks Conference 2007

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Five new speakers added to the US Drinks Conference, to be held in London Oct. 16, 2007. Billed as the insider's guide to the US wine, beer and spirits market. Case histories on Yellow Tail wine, Warsteiner Beer, Silk Vodka and government regulation update from NABI, National Association of Beverage Importers.

Five new speakers have been signed to present at the US Drinks Conference 2007 to be held in London on Oct. 16, 2007: Roy Danis, EVP of W. J. Deutsch & Sons; Bill Earle, President of NABI, National Association of Beverage Importers; Ron Lepow, VP Business Development of Glazer's Distributors; Mark McKethan, President of Soyuz Victan USA; and Greg Hardman, currently CEO of Christian Moerlein Brewing Company and past President of Warsteiner Importers Agency.

Mr. Danis is one of the guiding forces behind the Yellow Tail brand and will give an insider's perspective one of the most successful wine brands ever developed in the States.

Bill Earle, president of the NABI trade association will be the featured lunch speaker and will address key legislative and regulatory issues currently facing beverage alcohol importers.

As head of Business Development at Glazer's, one of the largest U.S. distribution companies, Ron Lepow will provide insight on the impact of consolidation and what American wholesalers look for and expect from offshore suppliers.

Soyuz Victan's McKethan will profile a case history of a successful new vodka introduction into the American market: Silk Vodka from Russia.

Mr. Hardman will talk about growth of the US and import and craft beer industry and present a case history on how Warsteiner was named Market Watch Magazine Hot Brand five years in a row.

The US Drinks Conference 2007 is scheduled for Tuesday 16 October 2007 at the prestigious Army & Navy Club in London, UK. The conference will include up-to-date data on the U.S. market; proprietary research on American consumer trends in the on and off-trade; strategies brand owners and marketers can apply immediately to grow their brands; learn the things to do...and not do...to be successful in the U.S.; and network with wine, beer and spirits suppliers from around the globe who are making it happen in the U.S. right now.

Details and registration for the conference can be found at http://www.USDrinksConference.com or by calling 860-676-7900 in the US and 44 208 205 7277 in the UK. Registration deadline for the conference is Sept. 21, 2007

The conference is being brought to you by:
MHW Ltd., the premier provider of national import services including regulatory compliance, transportation, logistics, warehousing, reporting, billing and collection. MHW also provides distribution and sales services in key US markets. Visit http://www.mhwltd.com .
Next Level Marketing is a nationally recognized marketing and promotion agency specializing in management of promotional marketing teams as well as training and custom market research for the on-trade. Visit http://www.nextlevel-co.com .
Brand Action Team provides marketing strategy and support programs with a focus on practical and efficient spend of marketing resources for maximum impact at the on and off trade. Visit http://www.thebrandactionteam.com .


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