With the iFitness acquisition, we see an opportunity to partner with Intrannuity in an effort to enhance our company's capabilities and growth trajectory
Silver Spring, MD (PRWEB) September 12, 2007
MotionSoft Inc's health and fitness division, KI Software, announced today the acquisition of the iFitness Solutions health club management software from Georgia based firm, Intrannuity, LLC. As a result, KI, will assume development and marketing responsibilities for the application suite. The acquisition will strengthen KI's marketplace, product line, and allows for a more diversified services and product offering. The deal also represents a major opportunity for KI to begin offering a hosted application service.
Intrannuity will continue to provide payment processing and account receivable management services to its customers as well as offer new services to customers of KI.
"It has been our vision to provide membership and fitness solutions which help to set our customers apart from others in the health and fitness industry; MotionSoft's investment in iFitness helps us further realize this mission," said Hossein Noshirvani, Executive Vice President of KI Software.
According to Keith Trawick, Intrannuity's founder, "In today's market place, it is essential that business focus on what they do best. Our relationship with KI allows us to concentrate on the payment, collection and account receivable needs of the industry. Due to issues around fraud prevention, security, and PCI compliance, a laser focus is necessary to ensure our clients retain the highest level of service possible."
"With the iFitness acquisition, we see an opportunity to partner with Intrannuity in an effort to enhance our company's capabilities and growth trajectory," added Noshirvani, the company now marketing and developing the health and fitness club management software. "The transaction positions us for the future and greatly benefits our employees and investors."
Terms of the deal were not disclosed.
About KI Software
KI is a leading provider of commercial off the shelf and customized membership management, billing and retention applications for the health and fitness, wellness industries. Founded in 1992, the company enjoys relationships with over 1200 customers worldwide. KI's development methodology is focused on the premise that our software applications should work to Enhance the Member Experience.
Intrannuity is a leading provider of e-transaction middleware and account receivable management solutions. Intrannuity was founded in 2000 and is a privately held company located in Columbus, GA. Intrannuity allows merchants to secure the lowest cost and most reliable credit/debit card and ACH processing services available. Beyond standard electronic payment transactions, Intrannuity provides value-added A/R management services to organizations that utilize recurring payments.