Rayne Water Conditioning Launches Its Web Information Pages for Parents of Newborns

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Rayne Water Conditioning launched web information pages today to help clearly and concisely educate and inform parents about the benefits of using purified and conditioned (or softened) water when caring for their newborns (accessible from Rayne’s main web page http://www.RayneWater.com.)

After noting that several of our corporate employees were either expecting or on maternity leave, the discussions around the water cooler inevitably turned to the immeasurable benefits that our Soft Water Systems and under-the-sink Reverse Osmosis Systems provided to newborns,

Rayne Water Conditioning launched web information pages today to help clearly and concisely educate and inform parents about the benefits of using purified and conditioned (or softened) water when caring for their newborns (accessible from Rayne’s main web page http://www.RayneWater.com.)

“After noting that several of our corporate employees were either expecting or on maternity leave, the discussions around the water cooler inevitably turned to the immeasurable benefits that our Soft Water Systems and under-the-sink Reverse Osmosis Systems provided to newborns, “ recalls Bob Denne, President of Rayne Water Corporation.

Mr. Denne continues, “Upon researching the topic, we found expert after expert that expressed serious concerns about two separate issues: the quality of the water delivered into our homes and the harsh effects of hard water and household cleaning and personal care products on newborn skin. While the benefits of both purified and conditioned (or softened) water are widely and commonly known and established, rarely did experts actually connect the dots to show how residential Soft Water Systems and under-the-sink Reverse Osmosis Systems would solve most of these problems: providing both affordable and healthy water for parents when caring for newborns.”

“Our goal was to create a series of web pages that would educate parents and essentially fill that void -- providing references to what the experts are saying and information on how Rayne’s products work to alleviate the problems.”

Accessed from Rayne’s main web page, http://www.RayneWater.com, the pages focus on two major concerns:

1.    Problem: While there are all kinds of laws and acts and procedures in place at the water treatment plants to test the water periodically, the real issue is with their distribution systems. Due to the sheer size and expansiveness, municipal water distribution systems are susceptible to infiltration and leaking, bio-fouling (where bacteria grows on the inside of pipes), and metal leaching including lead poisoning.

Solution: A Rayne under-the-sink Reverse Osmosis System will provide gallons of healthy contaminant-free water, right at your sink. Rayne systems are so thorough; they have been certified by one of the most stringent authorities: The Department of Health, State of California.

2.    Problem: It is commonly known that hard water etches glasses, tears at fabrics during washes, leaves residue and spots on dishes and silverware, deposits scale on plumbing fixtures and clogs pipes. Hard water requires far more soap usage and leaves a sticky residue on the skin.

Solution: A Rayne Water Conditioning System (also known as a Softening System) will provide soft conditioned water that is far safer and less irritating on newborn skin. Soaps gently rinse away leaving skin softer and smoother, without drying or irritating a newborn’s sensitive skin. Since experts agree that hard water has been linked to Atopic Eczema, a soft water system delivers healthier water too.

To discover the state of the water in your home, Mr. Denne suggests, “Call Rayne for a no-obligation, absolutely free, in-home evaluation. A certified Rayne water specialist will test your water and report the accurate and reliable results instantly.”

All of Rayne’s products come with professional installation, the best warranties in the industry, and 24 hour customer service.

About Rayne Water Corporation
Rayne was founded in 1928, when Ray N. Eddy first began the assembly and sale of water softeners for residential and commercial use in Southern California. As the business grew, Mr. Eddy extracted from his signature the "Rayne" name ("Ray-N.-E"ddy).

In 1951 Ray brought his nephew, David Nancarrow into the business and in 1954 Rayne Corporation was formed as a National Dealership Organization. Their goal was to be the best in the water conditioning industry, selling quality water softening products and offering reliable and experienced service, rentals and repair.

Rayne has been a leader in developing water conditioning equipment for over 75 years. Rayne offers state-of-the-art residential water softeners, drinking water systems, residential and commercial soft water service and commercial water purifiers.

The Rayne Dealer is dedicated to promoting the highest principles of honesty, integrity, fair dealing and professionalism. A Rayne Code of Ethics sets standards of conduct for Rayne team members in their dealings with their customers, among themselves, with members of related industries, and the public at large.

Rayne customers can depend on their Rayne Dealer for his dedication, service and superior knowledge. All Rayne Dealers have many years of experience and are always up-to-date on the latest technology in the water industry. Rayne Dealers attend seminars, training classes and water conditioning conventions through out the year to give Rayne Customers the superior service Rayne has become so well known for.

Today Rayne consists of over 60 Rayne Dealers in the U.S. and Mexico and continues to grow. Rayne Corporation is located at 3775 Market Street, 2nd Floor, Ventura, California 93003. Rayne Corporation is a privately owned corporation.

FOR MORE INFORMATION
Bret Vessey, CFO
Telephone: 858-292-1011

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