Michelle's Bridal/ M2 Prom, Illinois' Formal Wear Resource, Announces Opening of New Storefront Offering Homecoming, Prom, Wedding Party Dresses

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Michelle's Bridal has announced the completed expansion of its regional bridal and formal wear resource. Sister-store M2, provider of prom and special occasion dress, is situated within the newly completed Michelle's Bridal façade and offers a complement of style options and services. This Midwest retailer, centrally located in Urbana, Illinois, is committed to providing elegant formal attire for weddings, proms, homecomings and all special occasions.

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great memories that last a lifetime

The Midwest Region's homecoming, prom, bridal and formal attire store announces completion of a storefront built to house both Michelle's Bridal Shoppe and M2 Prom. With 25 years of providing the bride-to-be with the perfect beautiful wedding dress or just the right wedding party dresses, this centrally located formal wear store carries a solid reputation for selection and service. While a professional, experienced staff welcomes visitors to the expanded store, the companion Web site, michellesbridalshoppe.com, displays many of the designer lines of bridal gowns, tuxedos, homecoming and prom dresses and other formal wear.

In its new location, Michelle's Bridal Shoppe offers a wide range of beautiful wedding dress options, tuxedos, and wedding party dresses. The storefront, designed to convey elegance and comfort, offers the customer a pleasant and successful shopping experience. In addition, its knowledgeable staff is committed to helping shoppers finding the most flattering and fitting solutions in formal wear, whether the occasion is a fall homecoming dance or a June wedding.

In the twin store, M2, prom specialists are on hand to help customers with selection, and online catalog links to famous dress designers provide access to all homecoming, prom and special occasion dress options. M2 carries prom and special occasion dresses by designers Tony Bowls, Tiffany, Jovani, Jasz Couture, and Alfred Angelo.

According to President Michelle Schweighart, "great memories that last a lifetime" is the motto at Michelle's Bridal. Fall wedding dresses and summer wedding dresses alike, the selection of designs available to any bride-to-be are essential to the satisfaction of the customer. This explains why Michelle's Bridal insists on carrying the high couture of such designers as Casablanca, Mori Lee, Essence of Australia, and Maggie Sottero, whether a bride-to-be seeks a modest wedding dress, a short wedding dress, or a long, traditional gown.

Michelle's Bridal and M2 Special Occasion provides links on its Web site to bridal wear designers so the customer looking for a beautiful wedding dress can browse through a range of styles; these can then be ordered and fitted in the store.

For more information, visit michellesbridalshoppe.com.

About Michelle's Bridal:
With a comprehensive in-store inventory and a full line of designer resources at hand, Michelle's Bridal has become a popular formal wear resource in the Midwest, with its base conveniently and centrally located in Urbana, Illinois, just a few hours from both Chicago and St. Louis. Michelle Schweighart started the venture 25 years ago, and it continues to grow, as evidenced by the new storefront and proximity to M2.


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