Astoria, NY (PRWEB) September 25, 2007
Snacks account for nearly 71 percent of the income of library cafes, though lunch adds a not at all negligible 20.83 percent of total revenue and breakfast chips in with another 8.33 percent, according to The Survey of Library Cafes, ISBN 1-57440-089-4, a new study published by Primary Research Group.
The study presents data from a survey of more than 40 academic and public libraries. The libraries provide data about their library cafes and other food service operations, such as vending machines. The 55-page report has more than 100 tables of data exploring a broad range of issues related to library cafes, such as their finances, impact on patron traffic, staffing and maintenance. Data is broken out for academic and public libraries, and by size of library, for easier benchmarking.
Some of the findings of the report are that:
Salads in this era of health consciousness chipped in only a mean of 4.5 percent of sales, more in the public than college libraries. All salad sales came from the larger libraries, those with more than 600,000 annual patrons.
The average price of a cup of coffee in the library cafes was $1.49, perhaps reflecting the Starbuck-ization of the library café. This figure also takes into account those libraries that gave their coffee away.
More than 40 percent of the library cafes offered outdoor seating.
Close to 65 percent of the libraries in the sample had vending machines, with an average of only about three vending machines per library.
The report is available from major book distributors or from Primary Research Group directly. The price is $75.00. Orders may be faxed to 212-412-9097, phoned in to 212-736-2316, or placed through our website.
For more information about the report, go to http://www.primaryresearch.com
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