This move to further enhance our research offerings will allow our agency to more fully integrate the powerful findings of engagement www.jwtec.com [survey metrics] into our clients' communications programs. Our research and planning team is best equipped to connect the voice of the employee to the voice of the brand and they will now have the rich data to do exactly that.
New York, NY (PRWEB) September 24, 2007
JWT Employment Communications, one of the world’s largest employment marketing and communications companies, has expanded the portfolio of research services in their Research and Planning Division in a strategic move to consolidate their entire suite of research capabilities under one management.
The Research and Planning Division will now lead all programs that help objectively measure critical areas of a talent management plan, including: new hire surveys, secret shopping, onboarding surveys, employee engagement surveys, interception surveys, exit interviews and process mapping. The decision to shift these services extends from an approach to strengthen the account planning function by adding to the research ability.
The Research and Planning Division of JWT Employment Communications, directed by Chuck Hurst, PhD, is made up of experts in research methodology that bring an enhanced capacity to provide rich data about the employee experience in order to advance employee engagement. This new alignment brings a more focused approach to the already successful research function.
Jerry Touslee, North American President of JWT Employment Communications, said, "This move to further enhance our research offerings will allow our agency to more fully integrate the powerful findings of engagement survey metrics into our clients' communications programs. Our research and planning team is best equipped to connect the voice of the employee to the voice of the brand and they will now have the rich data to do exactly that."
For information on this reorganization or any questions regarding JWT Employment Communications research and planning offerings, contact Chuck Hurst at (415) 615-0710 x295.
About JWT Employment Communications
JWT Employment Communications helps advance employee engagement through comprehensive advertising, marketing and employee communications services, measurement tools, consulting resources and strategic approaches to talent acquisition and management. The agency has 24 offices across North America and internationally. It is a subsidiary of JWT, an agency of WPP (NASDAQ: WPPGY) that ranks among the oldest and largest full-service global advertising agencies.
This press release was distributed through eMediawire by Human Resources Marketer (HR Marketer: http://www.HRmarketer.com) on behalf of the company listed above.