This year we outdid ourselves by gathering an extraordinary amount of intelligence from the hat industry's movers and shakers
Long Beach, CA (PRWEB) September 25, 2007
Hat Life, the only annual directory that specifically focuses on the hat trade, is now available to fashion-focused businesses around the world. The 2007 guide features dozens of stories on trends, interviews with industry news-makers, and an expanded, segmented directory of hat retailers, wholesalers and manufacturers.
"This year we outdid ourselves by gathering an extraordinary amount of intelligence from the hat industry's movers and shakers," says Diane Feen, Hat Life's editor. "Besides tracking the latest in hat fashion, we also expanded our print directory to feature thousands of companies in the United States, Asia and beyond. Combine the actual book with access to our expanded online directory, and the end result is groundbreaking."
The 2007 guide gives a detailed look at up-and-comers Pablo Fernandez, Jill Spriggs and Maiko Yoshihara, but also shines the spotlight on venerable, large-scale institutions like Bollman Hat Company and Sportsman Cap Network. Other articles tackle marketing challenges, brand promotion, and the industry's shift toward Asia-based manufacturing.
The 2007 directory, available through http://www.hatlife.com, costs $69 and includes a bi-weekly email newsletter and password access to the company's Web-based, expanded directory. Buyers get a $20 discount on the guide if they list their company, for free, in the online directory.
About Hat Life
Hat Life, the only industry directory focusing on the hat trade alone, was first published as a one-page newsprint document in the late 19th century. Now published and owned by Long Beach-based Mint Cards, a custom trading card company, the directory is seen as the voice of authority for the entire hat industry. Hat Life includes the annual guide, a bi-weekly newsletter, and an expanded online directory featuring thousands of international listings.