Pure and Honest Kids, a New Online Children's Boutique, Offers Refreshing, Stylish and Wholesome Clothing, Accessories and Furnishings

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Pure and Honest Kids, an online e-boutique that offers wholesome and age-appropriate clothing, accessories and furnishings, announces its recent launch. The Web site, http://www.pureandhonestkids.com , is designed to be a one-stop shopping site for parents, grandparents and loved ones.

Pure and Honest Kids, an online e-boutique that offers wholesome and age-appropriate clothing, accessories and furnishings, announces its recent launch.

The Web site, http://www.pureandhonestkids.com , is designed to be a one-stop shopping site for parents, grandparents and loved ones. The owners, Debbie Koontz and Molly Ridenhour, a dynamic mother and daughter team, founded Pure and Honest Kids to provide a stylish, high quality, youthful alternative to the big-box department stores and superstores, all with the convenience of online shopping.

"Realizing children are impressionable, we wanted to create a boutique where parents know they are going to find products that encourage their kids to be kids- at least for a while," said Koontz, co-owner of Pure and Honest Kids. "For us, that means choosing collections that aren't too grown up and that exhibit youthfulness, but are still fashionable and chic."

Distinctive bedding, trendy diaper bags, organic baby clothes, unique toys, striking artwork, whimsical furniture and charming nursery décor are just some of the items available at Pure and Honest Kids. The Web site features collections such as Serena and Lily, Tea, Zaza Couture, Marese and Baby Nay, plus many more.

"When shopping at our store, you will find unique selections and top quality boutique merchandise, all age-appropriate for your little ones," said Ridenhour, co-owner of the shop. "Our goal is to choose clothing, accessories and furniture that will be enjoyed not only by your children, but also by the parents and loved ones who select them."

The owners are adding new products frequently and new functions will be added to the site in the coming months, including a gift registry called the Pure and Honest Giftlist.

A grand opening sale is taking place from now until October 31, 2007. During this time, customers can receive 10 percent off their first purchase by using the following coupon code: 10GRND07.

Pure and Honest Kids carries stylish clothing for newborns up to size 6, as well as charming accessories, unique toys and whimsical furniture. To find out more about Pure and Honest Kids, its founders and its products, please visit http://www.pureandhonestkids.com.

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Molly Ridenhour

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