CloseoutCentral.com Launches Daily Closeout Alert Newsletter

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Keeps merchants on top of newest liquidation and closeout merchandise

This is something the closeout and liquidation industry is missing right now, a daily-updated and user-friendly source of information on the latest closeout merchandise and deals available to discount retailers, and we're happy to step into that role.

Bethel, CT, October 1, 2007 - closeoutcentral.com, the Internet's leading B2B exchange for buying and selling closeout merchandise, announced the launch of the Daily Closeout Alert newsletter, a new notification service offered to subscribers as a daily e-mailer of closeout merchandise added to the directory in the last 24 hours. The company aims to provide its customers with relevant, up-to-date, and readily-accessible information on its vendors' liquidations and closeouts.

The new email distribution service provides buyers with all of the latest closeouts that have posted in the last 24 hours to the site. Says Lisa Rioni, CTO of CloseoutCentral.com's parent company, Sumner Communications, "We don't mail out repeat listings. We keep the list fresh so buyers know it's worth reading and our vendors get increased leverage to quickly move their product."

Daily Closeout Alert's focus on efficiency and timeliness will be a powerful tool for both buyers and sellers in the closeout and liquidation industry, Rioni believes. "Our Daily Closeout Alert is a great resource for buyers and sellers. Placing our vendors' newest products right in front of the buyers most likely to need them serves everyone well. The Daily Closeout Alert brings our vendors that much closer to independent retailers and discounters on the lookout for their next deal."

This fits with the company's dedication to streamlining its site and connecting its buyers and sellers faster, a dedication that's been paying off for CloseoutCentral.com which has solidified its role with buyers as an authoritative source on liquidation and closeout merchandise. User visits for July 2007 are up by almost 200% from the previous year, climbing to 327,426 from 111,811 in July 2006. User clickthrough to vendors is also up dramatically, to 425,872 from 252,381 in July of last year.

"Our increase in traffic and value to our members has been huge," says Rioni, "and we're always working to become more useful and functional. We've just installed a new search functionality that allows buyers to find what they're looking for more quickly and efficiently, and this is just another way to save them a step in that process."

With 10,000 subscribers on the list from its trial run of the Daily Closeout Alert, CloseoutCentral.com already has a strong base readership for the new service and is positioning the program prominently on its site to encourage new signups. Rioni sees this as a big move forward for closeout and liquidation distributors and customers. "This is something the closeout and liquidation industry is missing right now, a daily-updated and user-friendly source of information on the latest closeout merchandise and deals available to discount retailers, and we're happy to step into that role."

To register for the new Closeout Central.com daily Closeout Alert mailer, please visit http://closeoutcentral.com/dailyalert.cfm

About CloseoutCentral.com:
CloseoutCentral.com is the Internet's leading B2B exchange for buying and selling liquidation and closeout merchandise. Operating since 1996, it is the oldest, largest and most trusted resource for closeout buying and selling.

CloseoutCentral.com is operated by Sumner Communications , the leading trade publisher of magazines, guides and directories for the wholesale merchandise industry since 1985. Sumner Communications, Inc. also operates the Internet's leading wholesale directory and marketplace, Wholesalecentral.com. Here you will find the most comprehensive directory of current and active wholesalers in more product categories than any other single location on the web.

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Lisa Rioni
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