West Palm Beach, FL (PRWEB) October 6, 2007
The Stroller Fan is an idea for an invention which would make it a lot more comfortable for a baby to ride along in a stroller. It offers an attachable fan to the stroller which would blow cool air on the baby while he or she was riding along. The device incorporates a small box fan with either a clip or a rope that can attach to the stroller canopy and hang in front of the baby's face. The device runs on batteries and would be a great addition to any stroller. It would bring both comfort to the baby and peace of mind to the parents who typically worry about their babies in hot environments.
When you consider the number of parents who own baby strollers and the fact that the Stroller Fan provides such an important service to parents whose most precious value is their child, it is hard to believe that this device has not sold more widely already. A key demographic are the baby boomers and an even younger generation of parents who typically place family values at the top of the list for product purchases. They represent a huge potential of sales.
The baby boomlet has been driving shoppers to snatch up the most innovative new strollers, high chairs and accessories for their children in recent years. The hot themes this year: safety, convenience and economy.
What these retailers and discounters are chasing are the huge sales opportunities resulting from the high birth rate. Sales of juvenile products have more than doubled in the past decade. Hot merchandise categories include coordinated bedding and wall decor. Car seats, strollers, cribs, playpens and play seats continue to drive volume, while new twists to old designs provide updated merchandise selections.
When considering the overall market potential for the Stroller Fan, consider the fact that the U.S. birth rate has been relatively stable at 4 million over the past-few years. However, space devoted to infant and toddler products and accessories has been booming as retailers look-for hot category niches to mine. This translates into robust price competition-for consumer dollars at discount chains and category killers, and it also forces retailers to develop innovative marketing techniques. Doting grandparents, aunts, uncles and even siblings and friends often have more disposable income than parents and may also represent a huge market for this new product.
The Stroller Fan is a great idea that would be welcomed by a large number of parents who use a baby stroller daily. It provides an excellent solution to the problem that many parents discover when they cannot keep their baby cool during a hot stroll. The device points directly toward the user's convenience and to a very common situation for parents. It is likely that this device will enjoy considerable success if it were introduced into this market. This is a solution that many consumers will welcome and which will likely bring in a great market success.
In order that the needs of parents all over the world can be better served, marketing professionals are now reaching out to these consumers. With these new considerations in mind, it is likely that the "Stroller Fan" will soon become a more popular device. For further information on this great new invention, contact Jake Way at firstname.lastname@example.org and ask about the great new invention known as the "Stroller Fan".
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