P.C. Richard & Son Expands Into Staten Island

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30,000 square-foot superstore marks 50th showroom for 98-year-old appliance & electronics company.

Staten Island residents no longer have to travel to Brooklyn or New Jersey for the unbeatable customer service, quality brands, and guaranteed low price that they get from P.C. Richard & Son. The Appliance, Electronics, and Computer Giant has expanded into the heart of Staten Island, opening a 30,000 square foot superstore at 2399 Richmond Avenue.

For Staten Islanders, the new store on Richmond Avenue is a great shopping convenience as well as a great addition to the local economy. "A lot of the people that shop with us in Brooklyn and New Jersey have found their way home to us on Staten Island," said Wayne Fox, manager of the store, which employs approximately 50 people. "The residents who have been in here have been very happy to see us. People want to shop where they expect the service, and they get the service they expect."

The new Staten Island store is the 50th showroom for P.C. Richard & Son, a leading Tri-State area appliance and electronics retailer that was founded as a small hardware store in Bensonhurst, Brooklyn in 1909. The opening of the Staten Island superstore coincides with P.C. Richard & Son's 98th Birthday, a source of great pride and excitement for the company and its loyal customers. The company was founded almost a century ago by Dutch Immigrant Peter Christiaan Richard and transformed by his son, A.J., into what is now America's #1 family owned appliance and electronics retailer. P.C. Richard & Son is currently operated by 3rd and 4th generations of the Richard family, including Gary Richard - CEO, Peter Richard II - Executive V.P., and Gregg Richard - President. The family-grown, New York-grown company has served generations of New York families.

P.C. Richard & Son's continued success throughout its strong 98-year history and expansion into Staten Island is attributed to its outstanding customer service and diverse selection of quality products at a guaranteed low price. But most of all, the company's success is driven by the people it serves - its loyal customers.

"The opening of the Staten Island superstore - our 50th showroom - is special because it marks our 98th Birthday, which shows that customers still love our superior service. At P.C. Richard & Son, we guarantee the lowest price, but that is only the beginning," said Gregg Richard, President of P.C. Richard & Son. "We have the largest display and selection of quality, name-brand appliances and electronics. Our friendly and knowledgeable sales counselors help you make intelligent buying decisions, and we have our very own delivery, installation, and service people to get the job done right."

Customers can find great deals on a wide variety of exciting products in the Staten Island store, from flat panel HDTVs, to built-in designer appliances, microwave ovens, consumer electronics, like iPods, digital cameras, notebook Computer and more. The superstore has a breathtaking, 80-ft. wall of flat panel TVs. "There's not another display on Staten Island that looks like this," said Fox. "It's the largest TV display on Staten Island. And we only deal in quality brands." The store is staffed by friendly, trained salespeople, who provide expertise and guidance that helps customers choose the right products for their needs. "We service what we sell!" added Fox.

The Staten Island P.C. Richard & Son showroom opened on May 8, 2007, and the store's Grand Opening & 98th Birthday Celebration is slated for October 11 at 2 p.m. Store hours are Monday through Friday 9 a.m. to 9:30 p.m., Saturday 9 a.m. to 9 p.m. and Sunday from 10 a.m. to 7 p.m. Customers can also shop online at http://www.pcrichard.com

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