Torque.TV is an Internet television network for viewers who want relevant, broadcast quality, automotive content wherever, and whenever, they want to watch, and for advertisers who want a more effective, more targeted, more measurable way to reach customers
New York (PRWEB) October 11, 2007
Gentlemen, start your engines (and fire up your monitors)! Launching October 8, 2007, Torque.TV, an Internet television network for motorheads, will offer full screen, broadcast quality video entertainment 24/7 for vehicle enthusiasts around the globe.
Type "Torque.TV" (no "http://www." needed) into your web browser and you're in the driver's seat of the ground-breaking, pulse pounding, beta version of the hot rod of Internet sites. From muscle car to vintage collectors, tuner to concept car aficionados, and chopper to sport bike owners, enthusiasts will find tailored content to suit their tastes.
"Torque.TV is an Internet television network for viewers who want relevant, broadcast quality, automotive content wherever, and whenever, they want to watch, and for advertisers who want a more effective, more targeted, more measurable way to reach customers," says Jesse Raiford, CEO. "Furthermore, Torque.TV is thrilled to launch with a great group of advertisers - exactly the kind of respected automotive brands that our target audience wants to hear from."
Streaming rates and screen size can be tailored to view on a mobile device or a plasma screen, with the detail and quality required to watch fast moving footage. In addition Torque.TV automatically sets a variable connection speed the first time a viewer logs on (Torque.TV recommends a connection of at least 1.5 mps). Viewers can manually adjust program streaming speeds to match their hardware. No downloads or peer-to-peer file sharing are needed.
A viewer section of the companion website will provide tips on getting the best quality picture, and includes a Blog and car community options. Best of all, there is no charge or required registration for consumers to watch. Torque.TV is supported by commercials and banners ads. All you need to access Torque.TV is a broadband Internet connection and, of course, fervor for all things fueled.
Original programming includes Driving with Danny (Indy winner Danny Sullivan pushes the hottest cars to the limit); Best of the Motor Web (Shira Lazar hosts a weekly tour of auto sites & videos); Miss Torque.TV (viewers vote for Miss Torque.TV 2008); plus coverage of motorsport events like Night Under Fire 2007 (the largest single day drag racing event in the world), and the Silver State Classic Challenge 2007 (a wild, no holds barred, top speed test on a closed Nevada Highway). Channels on the Torque.TV network include: Tuners, Trucks, How To, Motorcycles, Hot Rods & Muscle Cars, Motorsport, Wild Wheels, and Classics.
Torque.TV, will utilize Narrowstep's Internet TV platform to deliver video programming online in the highest possible quality available. Their proprietary technology provides the most comprehensive, all in-one-solution to manage Torque.TV's content and stream it to a global audience.
"Narrowstep provides the ideal platform for a company like Torque.TV, who relies on quality video to capture the action and excitement of their high speed, fast paced automotive programming," said Todd Narwid, Senior Vice President of Worldwide Sales at Narrowstep. "In addition, our platform provides them with all of the tools they need to effectively move, manage and monetize this programming across multiple channels."
Torque.TV, launching October 2007, is the next generation of car, truck, and motorcycle television, brought to you by the nation's leading producers of vehicle entertainment. The Torque.TV team has proven experience in television programming, ad sales, and delivery of niche content. Based in New York, with productions facilities in Los Angeles, CA, and Nashville, TN, Torque.TV offers full screen, high-quality, video entertainment for vehicle lovers around the globe.
For More info, log on to Torque.TV to get twisted! Please also check out Torque.TV's social media page at: http://torque.tv/press/smpr/
Narrowstep™ Inc. (OTC BB: NRWS), the TV on the Internet company, is a leading provider of Internet TV services supporting over 180 channels worldwide. Narrowstep's proprietary technology platform delivers the highest quality, TV-like experience available on the Internet. A pioneer in delivering Internet TV, Narrowstep offers the expertise and technology to move, manage and monetize video content across the Internet. For more information about Narrowstep, please visit http://www.narrowstep.com or call +1 (212) 404-1400 or +44 (0) 20 7498 3377.
Jarrod Holland or Danielle Gunnels