Tidewater Direct to Install an Additional Sanden Press in its Midwest Facility

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Leading direct mail components supplier increases production capacity.

Tidewater Direct, Inc., a direct mail components supplier with three facilities located in West Branch Iowa, Baltimore Maryland and Centreville Maryland, will complete installation of a six-unit roll-to-roll Sanden continuous-forms press in its Iowa plant by November 2007. Full production is expected by January 2008. This is a sister press to the eight-unit Sanden press installed a year and a half ago at the same location.

In addition to single-sided printing of up to six colors, the Tidewater Direct's press can also print on both sides of the paper in one pass in common configurations of four-over-two (4/2) or five-over-one (5/1). The company will use the press to produce single- and multi-page newsletters and brochures, self-mailers, catalogs, buckslips, inserts, statement stuffers and more.

According to Ken Boone, President of Tidewater Direct, the new Sanden press offers customers more production throughput for faster turnaround times on high-volume direct mail component needs.

"Since the United States Postal Service is likely to continue raising postal rates, direct mailers must seek production efficiencies to save money," says Boone. "This Sanden allows us to offer our customers a wide range of format, delivery and turnaround choices."

Boone says equipment installations and upgrades over the past two years, totaling more than $4 million, reflect Tidewater Direct's commitment to their market niche. "We feel strongly that both current and future customers realize the value in a components supplier with the capabilities and expertise to save them money."

About Tidewater Direct, Inc: Tidewater Direct, Inc. is a provider of direct-mail components, including brochures, letters, statement stuffers, reply cards and continuous forms. The company operates out of three facilities in Centreville, Maryland, Baltimore, Maryland, and West Branch, Iowa and specializes in high-volume production runs from the hundreds of thousands to ten million and more.

In addition to web offset and continuous-form printing, Tidewater Direct also includes prepress and bindery services. For more information about Tidewater Direct, please contact Ken Boone, President, at (800) 638-1190, or kboone(at)tidewaterdirect.com.

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Whitney Iozzo
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