Like so many internet applications, it's really easy to scratch the surface of Google Analytics. My job is to convince clients not to stop there.
Seattle, WA (PRWEB) October 17, 2007
Today, the acclaimed Google Analytics Partnership Program welcomed new member Portent Interactive http://portentinteractive.com. The program is designed to pair the famously seamless Google Analytics' technology with the savvy consultants who can best bring it to life. As of now, Portent Interactive is the fourteenth company in North America handpicked for this distinction. A proven history at maximizing metrics and a reputation for educational prowess all contributed to Portent's certification as a Google Analytics Authorized Consultant (GAAC).
In this new capacity, Portent has become a certified provider of top-to-bottom Analytics services, from installation to interpretation. As part of this membership, Portent will also be privy to exclusive on-site training in the latest Analytics features and advances each year. The goal of the training, and the overall program, is to provide a richer Analytics' experience for customers, and to underscore Google's commitment to web analytics' best practices by promoting industry experts.
"Like so many internet applications, it's really easy to scratch the surface of Google Analytics. My job is to convince clients not to stop there." said Portent Interactive CEO Ian Lurie. " It takes a professional to interpret the Analytics data in an actionable way. Portent is pleased to provide the astute marketing direction to accompany these wonderfully detailed reports."
To qualify for this partnership, Portent submitted to a rigorous assessment from Google and met all of the requirements wherein-including in-house Analytics experts, website standard compliance, and full-service support.This new certification puts an official stamp on the Google Analytics configuration, analysis and reporting Portent has been offering since the service's inception.
In business since 1995, Portent Interactive is a full-service Internet marketing agency that ties together strategy, creative and search marketing to help clients achieve success online.