BreakThru Radio Adds Sub Pop Records to Its Library

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BreakThru Radio (BTR), the Internet's source for the World's Best Independent Music, announced today that it will air a brand new specialty show from DJ Annie, showcasing the legendary label Sub Pop Records. This exciting new show will feature a stacked playlist with many of the talented artists found on the label. The "Sub Pop Records Showcase" is the latest installment in the station's impressive series of record label specialty shows.

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With their impressive roster of artists, Sub Pop is definitely a leader in the independent music community. We're happy to add their music to the BTR library!

BreakThru Radio (BTR), the Internet's source for the World's Best Independent Music, announced today that it will air a brand new specialty show from DJ Annie, showcasing the legendary label Sub Pop Records. This exciting new show will feature a stacked playlist with many of the talented artists found on the label. The "Sub Pop Records Showcase" is the latest installment in the station's impressive series of record label specialty shows.

Sub Pop Records was established in 1979 as a fanzine based in Olympia, Washington. In 1986, founder Bruce Pavitt moved to Seattle, Washington and released Sub Pop Records' first LP. Releases from groups Green River and Soundgarden followed. Sub Pop is especially known for its contributions during the Grunge Era of music, particularly after signing a little band called Nirvana. Over the course of the years, Sub Pop has been home to bands such as Combustible Edison, Sebadoh, Mudhoney, The Shins, Hot Hot Heat, The Postal Service, and many more great artists.

"I'm thrilled to be hosting the sub pop label showcase," says DJ Annie, whose playlist will include songs from artists such as The Go! Team, The Postal Service, Flight of the Conchords, Band of Horses, and Dntel. "With their impressive roster of artists, Sub Pop is definitely a leader in the independent music community. We're happy to add their music to the BTR library!"

The "Sub Pop Records Showcase" is available in the station's archive and program guide, along with all of BTR's previous record label showcases and other specialty programs. Listeners can tune in to hear DJ Annie's picks from the Sub Pop Records roster by visiting http://www.breakthruradio.com.

About BreakThru Radio

BreakThru Radio (BTR) is the Internet's source for the World's Best Independent Music, where expert DJs expose the rich underground of sound not found on commercial radio. Whether it's death metal, dancehall, hip-hop, indie rock, roots country, reggae, electronica, acid jazz, ambient beats, dub, two-step or folk, whatever genre you can imagine, BTR has it well-stocked, and with no expiration date.

In a world where independent music is becoming infinitely more accessible, the need for informed sources to filter out the best of it has become a necessity. Music fans across the globe are beyond frustrated with commercial radio, and often feel victimized by it.

Until now.

"Music for music lovers," is BTR's motto, and one that its DJ's take very seriously.

BTR offers its listeners unlimited access to underground music, twenty-four hours a day, seven days a week, with a daily audience that includes more than two dozen countries. With its unique on-demand musical programming and focus on the best in new, independent music, it's no surprise the site has over 800,000 listeners daily.

2007 has seen the addition of independent video coverage to BTR, as well as top-notch editorial content and an intuitive global show calendar. In fact, you could say that BTR has taken everything a music fan could ever need or want, and put it all into one cohesive website, completely free of charge.

Unlike other radio stations, BTR offers on-demand programming; a first in internet radio. Listeners can cater to their specific musical preferences, and at the same time discover the best independent and unsigned artists from across the world.

Using the cutting edge technology of UpSNAP, BreakThru Radio makes all of its shows more accessible to an on-the-go market of students and young professionals, via exclusive access to its on-demand programming through the medium of mobile phones. BreakThru Radio services are available through virtually all of the major carrier networks in the U.S., including Nextel/Sprint, Cingular, Verizon, Alltel, AT&T and T-Mobile.

BTR can be heard on http://www.breakthruradio.com and http://www.NYTrack.com, New York's only website dedicated to the tri-state high school track community.

CONTAC
Colleen McAllister, BreakThru Radio (colleen@breakthruradio.com)

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