Cleveland, OH (PRWEB) October 24, 2007
Mongoose Metrics, a leading provider of instantly trackable phone numbers, has launched its call analytics service for advertisers and advertising networks. Mongoose Metrics allows advertisers and marketers the ability to measure, with fine granularity, the ROI of their campaigns through trackable phone numbers. With the power of Mongoose Metrics analytics, marketers can better allocate future advertising spends and directly correlate those spends to sales phone leads.
Mongoose Metrics allows its clients the ability to instantly allocate and map phone numbers from its inventory of over 250,000 in nearly every US and Canadian city. In addition, the Mongoose Metrics interface allows a client to instantly gather full caller detail, including name and
address, for all phone calls through the service. This service enables both pay-per-call phone services for advertising networks as well as sophisticated marketing campaign analytics.
Mongoose Metrics was founded in 2006 by a group of telecommunications and search engine marketing veterans. Its mission is to provide a new way for marketers to analyze monetize advertising ROI through instantly trackable phone numbers. Its service is primarily used by advertisers who want to track the effectiveness of their marketing campaigns as well as owners of advertising networks who want to leverage pay-per-call or pay-per-action voice services.
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