Red Sox Fans are Flocking to SawxHeads.com, Their Own Social Networking Site

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Red Sox Nation finally has its own social network site - SawxHeads.com. This is the only purely social networking site dedicated to a Major League Baseball team.

Red Sox Nation finally has its own social network site - SawxHeads.com. This is the only purely social networking site dedicated to a Major League Baseball team.

Launched in late July 2007, the site has exploded across the Internet, attracting fans from all 50 states and more than dozen countries to become members. With more than 5 million page views and over 60,000 unique visitors, the site is growing quickly by word of mouth.

"Niche social networking sites are a natural outgrowth for passionate fan bases. It allows them to have a more focused and personal experience than what is found on larger social networking sites" said Osmin Alvarez, president of Boxcar Media, creators of SawxHeads.com, and a die-hard Red Sox fan.

The site is a combination of many of the current Web 2.0 style sites such as MySpace.com, YouTube.com and digg.com. What sets it apart is a variety of specific features designed around the sport, including building your own dream team, slugfest debates, trade and rumor information, and the popular on-the-road feature for all the places to which team travels.

Since the feedback has been so overwhelming from fans calling for niche social networking sites for other teams and sports, Boxcar Media has just launched PatsHeads.com for fans of the New England Patriots and CeltsHeads.com for fans of the Boston Celtics.

"We have built a platform that will allow us to launch hundreds of these niche sites in a short amount of time to support passionate fans of teams everywhere" said Alvarez.

SawxHeads.com is not affiliated with the Boston Red Sox or Major League Baseball.

About Boxcar Media
Boxcar Media is a multimedia design and development holding company based in North Adams, Mass. Boxcar Media provides design and agency work for a select group of companies and owns and operates a variety of other websites, including http://www.RacingJunk.com , a classified sales website for the performance automotive industry.

Contact:
Rob Adams
Agency BCM
radams @ agencybcm.com
Tel: 413-663-3384

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ROBERT ADAMS
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