Tot Clothing Line Brings American Attitude Overseas: Minneapolis-based Brand New Baby Wear Goes Global

American sass is gaining greater international appreciation thanks to bright-colored, smart-talking onesies courtesy of Minneapolis-based Brand New Baby Wear. The tot tees--which are refreshingly devoid of duckies and clowns--are being scooped up in places like the UK, Sweden, Canada, Australia, and New Zealand.

Minneapolis, MN (PRWEB) October 25, 2007 -- American sass is gaining greater international appreciation thanks to bright-colored, smart-talking onesies courtesy of Minneapolis-based Brand New Baby Wear. The tot tees--which are refreshingly devoid of duckies and clowns--are being scooped up in places like the UK, Sweden, Canada, Australia, and New Zealand.    

Jason Hammerberg and Darren Leet, the designers behind the brand, say it is a top-seller at global boutiques. International customers easily relate to the comfortable kiddie clothing broadcasting raw American attitude.
   
"It's interesting dealing with international buyers. I might as well be talking to a store in Minneapolis: same questions, same popular design selections but actually a lot more polite," says co-owner Darren Leet.

The appeal of the one pieces, lovingly deemed Bebops, is obvious: The comfortable, durable 100 percent cotton shirts don smart sayings in bold hues. The Bebops come in a variety of inventive styles, including the popular Hello! Shirt, the Las Grandmas Shirt, and the Instructions Shirt.
             

The line is available in sizes for newborns to 24-month-olds, and many designs are available in both long- and short-sleeve varieties. Each is packaged in a great gifting tin, making it the perfect present, no gift bag needed.

Brand New Baby Wear can be found in boutiques and online. The Brand New Baby Wear web site has a complete catalog of its products. For more information, log on to http://www.BrandNewBabyWear.com.

To request a press sample or set up an interview with designers Jason Hammerberg or Darren Leet, please contact Alexis Walsko with Lola Red PR at 612.333.1723 or send an email to alexis @ lolaredpr.com.

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