New Blogging Service: Dip Your Toe

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Q4 Sales, LLC (http://www.q4sales.com) today introduced a new blogging service product called Dip Your Toe that helps executives safely explore and participate in the blogosphere.

We have executives say, 'I'm planning to dip my toe in the blogging waters this year' that we decided to have fun with the name. We heard this message too many times and knew we needed to create something to help business leaders dive in

Seattle, WA October 26, 2007 -- Q4 Sales, LLC (http://www.q4sales.com) today introduced a new blogging service product called Dip Your Toe that helps executives safely explore and participate in the blogosphere.

"The challenge most executives face is where to start. Dip Your Toe is about taking the world's best technology, the human brain, and applying it to the process of thinking about your message, your story, your PPC (pay-per-click) campaign ideas, and finding a place for them online, as part of the 'conversation,'" said TJ McCue, president of Q4 Sales, LLC.

This is not what is known as "ghost posting," but about guiding executives to share relevant and valuable information with bloggers. Dip Your Toe uses a range of online tools to get business people into blogging. "We have executives say, 'I'm planning to dip my toe in the blogging waters this year' that we decided to have fun with the name. We heard this message too many times and knew we needed to create something to help business leaders dive in," said McCue.

Executives complete a short set of questions, Dip Your Toe service consultants work on the answers, research the opportunities for those answers, and generate a report for the client executive to take action on, or have Q4 Sales take action on.

"The goal is to drive sales by initiating and improving your participation online. By building your reputation within social media circles and other online communities, more people will find you and your company. People will find and appreciate your expertise, when you share it in a contextually relevant way, and call you for help when they need your product or service," said McCue.

For blogging steps you can take on your own, please see the related article at the MarketingProfs website: Blogging Baby Steps. Or download it from the company web page: http://www.q4sales.com/dipyourtoe

Dip Your Toe is an affordable executive service starting at only $250.00.

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TJ McCue
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