Six Steps for Successful Surveys
Dulles, VA (PRWEB) October 25, 2007
Vovici (voh-VEE-see), the leading provider of Enterprise Feedback Management (EFM), revealed today its six steps for successful survey development, culled from lessons learned after receiving more than 75 million survey responses on behalf of customers. These lessons have been published in a White Paper entitled "Six Steps for Successful Surveys."
"Vovici provides the clearest direction for successful survey development, and our steps can easily be adapted by companies of any size that are looking to boost customer satisfaction, increase employee retention and develop active communities," said Dean Wiltse, chairman and chief executive officer of Vovici. "As more organizations continue to embrace the idea of feedback management, they will seek educational resources such as this White Paper. With over 75 million survey responses received, Vovici is the hands-down expert on the subject of survey development."
A commonly shared concern for first time survey users - based on feedback from customers, conversations with industry analysts, and analysis of the queries to the Vovici web site - is a lack of knowledge about how to structure and compose an effective survey. Vovici seeks to address these concerns by capturing institutional experience in many forms including available survey templates and practical resources like this White Paper. Applying simple guidelines and using proven templates has shown to increase response rates by three to six times over historical averages.
The "Six Steps for Successful Surveys" White Paper outlines each of the following steps in detail:
- Step One: Clearly Define Your Objectives and Goals
- Step Two: Ask the Right Questions
- Step Three: Select Your Target Audience
- Step Four: Solicit Participation
- Step Five: Test Your Survey
- Step Six: Execute and Analyze
In addition to a detailed outline of the steps for successful survey development, the White Paper also designates topical expert tips generated from the Vovici research services team. Visit http://www.vovici.com/surveysteps to download the "Six Steps for Successful Surveys" White Paper at no charge.
Vovici Corporation is the leading provider of Enterprise Feedback Management (EFM), providing online survey software, survey templates, analytics and research services to decision makers in the enterprise, research and government markets. Organizations worldwide, including more than half of the Fortune 500, rely on Vovici to help them effectively use surveys to identify employee satisfaction, market research and customer satisfaction and act on that information in order to create long-term relationships, increase profitability and facilitate time-critical actions that drive business results. Visit http://www.vovici.com for more information.