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New York, NY (PRWEB) October 30, 2007
Ascent Corporation has selected Ricochet Public Relations to provide PR services and strategic counsel. Ascent Corporation, a provider of comprehensive solutions for data centers and other mission critical facilities is headquartered in St. Louis, MO. Ricochet, a leading public relations agency representing technology, healthcare and industry clients, will help foster brand recognition for the company in North America and Europe.
"Through providing single source solutions for fast track development, integration and precision execution of complex data center and other facility projects, it is our goal to become a broader leader in the industry," said Vince DiMemmo, Chief Marketing & Strategy Officer, Ascent Corporation. "It's rare to find publicists with such an in-depth understanding of our field and the ability to amplify our message. Our appointment of Ricochet is a key step toward building our brand and increasing our profile. Already, we have found the Ricochet team has provided key guidance and insight for our upcoming initiatives as well as excellent groundwork to assist us in achieving the exposure we need."
Ascent chose Ricochet Public Relations due to the agency's demonstrated prowess in multiple industries, including prior experience and deep knowledge of the IT services industry. Ricochet, based in New York City, employs a unique business model and requires all publicists to go through a Publicist Certification Program™, which was developed in-house and often involves 4-6 months of rigorous study of the industries served by Ricochet. The program produces publicists with a high level of industry-specific expertise, and -- when combined with Ricochet's unique, strategic approach to media relations and PR programs -- is a major draw for its clients.
"Our mission is to create the industry's most intelligent and inspired PR professionals," said Todd Aydelotte, President and Founder of Ricochet. "We've found that this commitment to education and innovation has attracted clients with similar values. Ascent Corporation is leading its industry in the development of powerful, efficient, and technologically advanced data centers and other mission critical facilities, and we're looking forward to providing them with state-of-the-art PR services."
About Ricochet Public Relations:
Founded in 2000, Ricochet is a full-service PR firm working in the areas of healthcare, technology and industry. Ricochet is headquartered in New York and led by the company's president, Todd Aydelotte, a Finalist for PRWeek's PR Professional of the Year in 2006, and CEO Josh Silverman. In 2001, Ricochet established its Publicist Certification Program™, a lengthy program of study which ensures that every publicist in the company is an expert on their client's business. The program is the only one of its kind in the global public relations industry. For more information, visit the company's website: http://www.ricochetpr.com
Ascent Corporation is a leading provider of comprehensive solutions for the planning, design, engineering, development, and operation of data centers and other mission critical facilities. Headquartered in Saint Louis, MO, Ascent specializes in powerful, efficient, and technologically advanced mission critical facilities and offers clients a broad range of delivery models spanning build-to-suit, turnkey, and outsourced critical systems operations.
Founded in 1998, Ascent Corporation provides a full spectrum of fast track services that include project programming, design management, facility assessment, development and construction management, commissioning, and ongoing maintenance operations. Today, Ascent focuses on providing clients with innovative solutions and services yielding the highest levels of operational autonomy, control, and efficiency. Ascents clients include some of the most demanding mission critical organizations spanning multiple industries, Fortune 500 firms, and service providers. For more information, please visit http://www.ascentcorp.com and http://www.northlakedatacenter.com or call 877-427-2368.
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Ricochet Public Relations
Ricochet Public Relations
Chief Marketing & Strategy Officer